Michal Marek Kwa manambala osangalatsa komanso zidziwitso pamsonkhano Digital Book World Conference adagawana Keith Moerer, wamkulu wagawo la Apple's iBooks. Mwa zina, bamboyo adadzitama kuti iBooks yapeza makasitomala pafupifupi miliyoni miliyoni sabata iliyonse kuyambira kutulutsidwa kwa iOS 8. Izi zimachitika makamaka chifukwa chakuti mu mtundu waposachedwa wa iOS, Apple imapereka pulogalamu ya iBooks yoyikiratu mudongosolo.
Lingaliro la Apple lotumiza iOS 8 ndi iBooks ndi Podcasts zoyikiratu zinali zotsutsana. Ogwiritsa ntchito ambiri sagwiritsa ntchito mapulogalamu awiriwa, koma sanaloledwe kuwachotsa. Chifukwa chake amalowera pakompyuta ndipo kuphatikiza apo amatenganso malo kukumbukira foni.
Komabe, kukhalapo kwa iBooks ndi Podcasts mwachindunji mu iOS kulinso ndi ubwino, ngakhale kuti Apple palokha kuposa makasitomala. Ogwiritsa ntchito osadziwa zambiri anali asanadziwe za kukhalapo kwa mapulogalamuwa. Wina amayenera kutsegula App Store, makamaka kupeza iBooks kapena Podcasts ndikutsitsa ku foni. Tsopano wogwiritsa ntchito amakumana ndi mapulogalamu awiriwa willy-nilly ndipo nthawi zambiri amatsegula ndikuwunika mozama. Chifukwa chake pali mwayi wokulirapo woti apeza zinthu zosangalatsa ndikuzigula.
Pankhani ya iBooks, Apple adapezanso mwayi pa mpikisano. Pulogalamu yoyikiratu nthawi zonse imakhala yabwinoko poyambira kuposa njira zina za chipani chachitatu zomwe ziyenera kukhazikitsidwa kuchokera kusitolo. Kuphatikiza apo, pali mpikisano wambiri pakati pa e-mabuku. Amazon ili ndi wowerenga wa Kindle mu App Store, Google ili ndi Mabuku ake a Google Play, ndipo m'maiko ambiri njira zina zakomweko ndizopambana (mwachitsanzo, Wooky mdziko lathu).
Malinga ndi Moerer, zatsopano zaposachedwa zathandiziranso kutchuka kwa ma iBooks Kugawana kwabanja okhudzana ndi iOS 8. Izi zimathandiza banja kugawana zinthu zogulidwa - kuphatikizapo mabuku. Ngati wachibale aliyense wagula buku, ena akhoza kukopera ndi kuliwerenga pa zipangizo zawo popanda mtengo wowonjezera. Pankhani imeneyi, mabuku a pakompyuta afika pafupi ndi mapepala, ndipo sipafunika kukhala ndi “makope” angapo a buku limodzi m’banja.
Kupambana kwa iBooks kunathandizidwadi ndi kugwiritsa ntchito kwa Mac, komwe kwakhala gawo lokhazikika la machitidwe apakompyuta a Apple kuyambira OS X Mavericks. Malinga ndi Moerer, anthu ambiri tsopano amawerenganso mabuku pama foni awo, zomwe Apple idapeza makamaka potulutsa ma iPhones okhala ndi skrini yayikulu. Ndi miyeso yake, iPhone 6 Plus ili pafupi ndi piritsi yaying'ono ndipo chifukwa chake ndi wowerenga bwino.
Pamsonkhanowu, Moerer adawonetsa kudzipereka kwa Apple kugwira ntchito ndi akatswiri opanga zinthu, kuphatikiza olemba, ndipo adatsindika kuti kusindikiza paokha ndi chimodzi mwazopambana zazikulu za nsanja ya iBooks. Apple ikukondweranso ndi kukula kwa malonda a mabuku a zilankhulo zakunja, ndi mabuku olembedwa m'Chisipanishi makamaka akusangalala ndi kukula kwakukulu ku United States. Komabe, kutchuka kwa iBooks ku Japan nakonso ndikofunikira.
Mwa zina, nsanja zopikisana pankhani yogulitsa e-book zidakambidwa pamsonkhanowu. Moerer adanenanso kuti Apple imasiyana kwambiri potsatsa mabuku mkati mwa sitolo yake. Palibe kukwezedwa kolipira mu iBookstore, kotero wolemba kapena wofalitsa aliyense ali ndi mwayi wofanana kuti apambane ndi bukhu lawo. Izi ndi zomwe iBookstore (komanso masitolo ena onse mkati mwa iTunes) imamangidwapo.
Ndizosangalatsa kwa Apple kuti ikuchita bwino pakugulitsa ma e-book, makamaka panthawi yomwe zida zina zama digito zogulitsidwa ndi Apple zikuchepa. Kugulitsa nyimbo sikukuyenda bwino, makamaka chifukwa cha ntchito zotsatsira monga Spotify, Rdio kapena Beats Music, momwe wogwiritsa ntchito amapeza laibulale yayikulu yanyimbo ndi kumvetsera kwake kopanda malire kwa ndalama zochepa pamwezi. Kugawidwa kwa mafilimu ndi mndandanda wasinthanso kwambiri m'zaka zaposachedwa. Chitsanzo chingakhale Netflix, yomwe ili yotchuka kwambiri ku USA, yomwe malinga ndi mphekesera ikhoza kufika kuno chaka chino, kapena HBO GO.
Komabe, kutumiza e-book si nthano kapena ntchito yopanda vuto kwa Apple. Kampani yaku Cupertino inali chaka chatha wopezeka ndi mlandu wosokoneza mitengo ya mabuku ndi kulipira $450 miliyoni. Monga gawo la chigamulocho, Apple idayeneranso kugonjera kuyang'aniridwa kovomerezeka. Tsopano, komabe apilo ndipo ali ndi mwayi wokhota chigamulocho. Zambiri za mlanduwu apa.
Zikomo chifukwa cha nkhani yothandiza. Jen - wooky ngati njira ina yopambana kwanuko?? Inu :)