Apple ikuphwanya mopanda mantha mpikisano wamagetsi ovala zovala. Zotsatira za 2019 ndi zotani?

Kampani yowunikira IDC idasindikiza manambala osangalatsa kwambiri okhudzana ndi msika wamagetsi wovala, womwe umaphatikizapo osati mawotchi anzeru ndi zibangili zokha, komanso zomwe zimatchedwa zomveka, mwachitsanzo, mahedifoni opanda zingwe. Apple idalemba zotsatira zabwino chaka chonse. Izi zikuwonetsedwanso ndi mfundo yakuti Apple yatumiza zamagetsi zovala kwambiri kuposa makampani omwe ali pachiwiri mpaka pachinayi pamodzi.

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Elago Protective Silicone Case ya AirPods FB

ma airpods aulere

Elago Protective Silicone Case AirPods

Elago Protective Silicone Case AirPods

Padziko lonse lapansi, msika wovala zamagetsi wakula ndi 4 peresenti mu 2019Q82,3. Ponseponse, zinthu 118,9 miliyoni zidatumizidwa kotala ino. Chifukwa cha kukula kumeneku makamaka ndi mahedifoni opanda zingwe, mulimonse, msika wamawotchi anzeru ndi zibangili wawonanso kukula. Kwa chaka chonse cha 2019, opanga adatumiza zida zovala 336,5 miliyoni padziko lonse lapansi, chiwonjezeko cha 89 peresenti kuposa chaka cha 2018.

Apple imatsogolera pamlingo waukulu. Mu 4Q19, idatumiza mayunitsi 43,4 miliyoni azinthu zamagetsi zomwe zimatha kuvala. Ndipo makamaka chifukwa cha Apple Watch, mtundu wosinthidwa wa AirPods komanso kutulutsidwa kwa AirPods Pro yatsopano. Zogulitsa za Beats, zomwe ndi za Apple, zimagulitsidwanso bwino. Chosangalatsa ndichakuti, ngakhale kampaniyo idachita bwino kotala yapitayi, kutumiza kwa Apple Watch kudatsika ndi 5,2 peresenti pachaka.

M'malo achiwiri ndi Xiaomi, yomwe idapereka "zokha" zokwana 12,8 miliyoni. Kampani yaku China imadalira makamaka zibangili zanzeru, zomwe zimakhala ndi 73,3 peresenti ya zotumiza (mayunitsi 9,4 miliyoni). Komabe, gawo la ma wristbands lidachepera chaka ndi chaka, kuwonetsa zomwe zikukula pamawotchi anzeru.

Samsung idabwera pachitatu ndikutumiza 10,5 miliyoni. Ndipo izi ndichifukwa chachikulu chambiri chambiri chamitundu monga JBL kapena Infinity. Komabe, adachita bwino kwambiri ndi mawotchi anzeru a Galaxy Active ndi Active 2 Ngakhale kukakamizidwa ndi ndale, Huawei adabwera pamalo achinayi. Zibangiri zanzeru ndi ma smartwatches ndi omwe adatumiza zambiri mwazotumiza 9,3 miliyoni. Kampaniyo idayambanso kugulitsa mahedifoni angapo opanda zingwe, zomwe zidathandizira kupita patsogolo pa Fitbit.