Tomas Chlebek "Tikufuna kusiya dziko bwino kuposa momwe tidapezera." Chaka chapitacho, Apple adalengeza kampeni, momwe imadziwonetsera ngati kampani yomwe ili ndi chidwi kwambiri ndi chilengedwe. Kwa nthawi yayitali, poyambitsa zatsopano, kuyanjana kwawo ndi chilengedwe kwatchulidwa. Izi zikuwonekeranso pakuchepetsa miyeso yapaketi. Pokhudzana ndi izi, Apple tsopano yagula nkhalango ya 146 masikweya kilomita, yomwe ikufuna kuti igwiritse ntchito popanga mapepala kuti nkhalangoyo ikhale yabwino kwa nthawi yayitali.
Apple idalengeza izi potulutsa atolankhani komanso nkhani yomwe idasindikizidwa pa Medium Lisa Jackson, wachiwiri kwa purezidenti wa Apple pazachilengedwe, komanso a Larry Selzer, mkulu wa The Conversation Fund, bungwe la ku America lopanda phindu loteteza chilengedwe popanda kulepheretsa chitukuko cha zachuma.
Mmenemo, zikufotokozedwa kuti nkhalango zogulidwa, zomwe zili m'madera a Maine ndi North Carolina, zimakhala ndi zinyama ndi zomera zambiri zapadera, ndipo cholinga cha mgwirizanowu pakati pa Apple ndi The Conversation Fund ndikuchotsa nkhuni kuchokera kwa iwo. njira yomwe ili yodekha momwe ndingathere ku zachilengedwe zakumaloko. Nkhalango zotere zimatchedwa "nkhalango zogwira ntchito".
Izi zidzatsimikizira osati kusungidwa kwa chilengedwe, komanso zolinga zambiri zachuma. Nkhalango zimayeretsa mpweya ndi madzi, kwinaku zikupereka ntchito kwa anthu pafupifupi 90 miliyoni ku United States, kukulitsa mphero ndi matauni ambiri omanga matabwa. Panthawi imodzimodziyo, nkhalango zopitirira XNUMX za nkhalango zomwe zimagwiritsidwa ntchito popanga zatayika m'zaka khumi ndi zisanu zapitazi zokha.
Nkhalango zomwe Apple yagula tsopano zimatha kupanga pafupifupi theka la nkhuni zomwe zimafunikira pachaka kuti zipange mapepala osagwiritsidwanso ntchito pazogulitsa zake zonse zomwe zidapangidwa chaka chatha.
Mu March chaka chatha pamsonkhano wa ogawana nawo, Tim Cook adakana mosakayikira pempho la NCPPR kuvomereza ndalama zilizonse zokhudzana ndi chilengedwe, kunena kuti, "Ngati mukufuna kuti ndichite zinthu izi kwa ROI, ndiye kuti muyenera kugulitsa magawo anu." Posachedwapa adalengeza kuti chitukuko chonse cha Apple ku US ndi 100 peresenti yoyendetsedwa ndi zongowonjezera. magwero a mphamvu. Cholinga cha kupanga ma CD ndi chimodzimodzi.
M'mawu a Lisa Jakcson: "Tangoganizani mukudziwa nthawi iliyonse yomwe mumatsegula katundu wa kampani kuti phukusi limachokera kunkhalango yogwira ntchito. Ndipo tangoganizirani ngati makampani adatenga zolemba zawo mozama ndikuwonetsetsa kuti ndizongowonjezedwanso, ngati mphamvu. Ndipo tangoganizani ngati sanangogula mapepala ongowonjezedwanso, koma adachitapo kanthu kuti awonetsetse kuti nkhalango zikugwirabe ntchito mpaka kalekale.
Chiyembekezo cha Apple ndikuti kusunthaku kudzalimbikitsa makampani ambiri padziko lonse lapansi kuti awonjezere chidwi chawo pazokhudza chilengedwe, ngakhale pachinthu chomwe chikuwoneka ngati choletsa ngati kuyika.
Chitsime: sing'anga, BuzzFeed, Chipembedzo cha Mac
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Inde, koma munthu amene amagula tamtung anasonkhana ndi ana Chinese nkomwe kulipira kasanu ndi katatu ndalama kukhala japko ndi chakuti iye anapulumutsa nkhalango :) pamene lero mukhoza kugula utuchi kwa 25 CZK pa kilogalamu, osati kokha. apa, kampani iyi ikhala yokha ...
Koma ndizabwino ngati akuwonetsanso china chake chabwino pamlingo wotere ...
Muyenera kuyang'ana pa Boikido - wopanga zoseweretsa zokhala ndi eco-friendly ma CD, eco-friendly mitundu pamapaketi, etc., sindikuganiza kuti adzakhala yekha mu izi. Pali anthu ambiri omwe amalipira ndalama zowonjezera pazachilengedwe, ndipo ngati sizili mu CR, ndiye kuti kumadzulo. Inde, mwina adzakhala ochepa, koma ayenera kuyambira penapake ...
Mukamalemba, Tamtung Note 3 yanga idasonkhanitsidwa ndi mwana waku China komanso iZárak yanu ndi wantchito wolipidwa wa Foxconn yemwe ali ndi ntchito zaku Western Europe. Ndiye sindikumvetsa maukonde oletsa kudzipha kuzungulira fakitale. Zikuwonekeranso kuti Samsung imalemba ntchito ana kuti apange ma Samsung, koma akuluakulu okhawo amalemba ganyu kuti apange zigawo za kuluma. Ndinu chitsiru bwana. Ndi chitsiru chokha chomwe chingadye ng'ombe yotentha iyi yokhudzana ndi Apple wochezeka komanso wachilengedwe. Mawu akuti "ecological production of boxes" mukamanyamula zamkhutu m'mabokosi amenewo ndi zopanda pake. Koma malinga ndi Apple, mphero zamapepala ndi opanga mabatire mwina adzakhala abwino kwambiri komanso azachilengedwe komanso, koposa zonse, mafakitale ofunikira kwambiri padziko lapansi.
Ndiwe wopusa!!
Ndikuganiza kuti sunamvetse kalikonse!!!
Ndikufuna kukuwonani panokha...
Chifukwa china chomwe ndimalemekeza kampani yomwe ili ndi chikoka chachikulu chotere ndipo imatha kuigwiritsa ntchito moyenera ndi chitsanzo chake, ndipo ngakhale imalimbikitsa ochepa % a anthu ndi makampani, ndizofunika ...
Momwe amandikwiyitsa posachedwapa ndi zinthu zachilendo, kapena zokopa zokongola komanso makamaka ndi zigamba zopanda malire zamapulogalamu apulogalamu, ndimakonda kwambiri njira iyi ndipo ndikukhumba ena angayitsatire m'malo modyera mopanda nzeru komanso mwankhanza.