Tsekani malonda

"Mbadwo wotsatira wa mapulogalamu osangalatsa udzamangidwa pa Macintosh, osati IBM PC". Kodi munganene kuti mawu olimba mtima awa ndi Steve Jobs? Adanenedwa ndi woyambitsa mnzake wa Microsoft a Bill Gates, ndipo mawuwo, omwe anali otsutsana panthawiyo, adafika patsamba loyamba la magazini ya BusinessWeek.

Munali mu 1984 pamene Gates analankhula mawu amenewo. Nkhani yomwe inatuluka m'magazini ya BusinessWeek panthawiyo inauza, malinga ndi zochitika za nthawiyo, momwe Apple anali wokonzeka kuchotsa IBM, yomwe panthawiyo inkalamulira bwino msika wa makompyuta. Panthawiyo, nthawi yosangalatsa kwambiri inali ikuyamba kwa Apple. Mu Ogasiti 1981, IBM idabwera ndi IBM Personal Computer. IBM yakwanitsa kupanga mbiri ngati chimphona pamsika wamakompyuta wabizinesi.

Patangotha ​​​​zaka zochepa kuchokera kutulutsidwa kwa IBM Personal Computer, komabe, Apple inayamba kudzipangira dzina ndi Macintosh yake yoyamba. Kompyutayo idakumana ndi yankho labwino kuchokera kwa akatswiri, ndipo malonda oyambilira anali abwino kwambiri. Gawo lalikulu la ntchitoyi lidachitikanso ndi zotsatsa zachipembedzo "1984", motsogozedwa ndi Ridley Scott ndikuwulutsa panthawiyo Super Bowl. "Big Brother" pamalo a Orwellian amayenera kuyimira kampani yopikisana nayo IBM.

Tsoka ilo, chiyambi cholonjeza sichinatsimikizire kupambana kokhazikika kwa Apple ndi Macintosh yake. Kugulitsa kwa Macintosh pang'onopang'ono kunayamba kuyimba, ngakhale kompyuta ya Apple III sinali yopambana, ndipo lingaliro loyambira kuyang'ana kwambiri makasitomala abizinesi limakula pang'onopang'ono mkati mwa kampaniyo. Motsogozedwa ndi CEO wa Apple panthawiyo a John Sculley, kampeni yotsatsa yotchedwa "Test Drive a Macintosh" idapangidwa kuti ilimbikitse makasitomala wamba kuti ayese kompyuta yatsopano ya Apple.

Ngakhale IBM inali mpikisano wa Apple mu 1984, Microsoft inali wopanga mapulogalamu a Mac - mwachitsanzo mnzake. Steve Jobs atachoka ku Apple, John Sculley, yemwe anali CEO wa Apple, adachita mgwirizano ndi Gates zomwe zinalola Microsoft kugwiritsa ntchito zinthu za Mac opareshoni mu Windows "padziko lonse lapansi, kwaulere, komanso kosatha." Posakhalitsa zinthu zinasintha kwambiri. Microsoft ndi Apple zinakhala otsutsana, pamene mgwirizano wovuta pakati pa Apple ndi IBM unatha pang'onopang'ono, ndipo mu 1991-zaka khumi pambuyo pa kutulutsidwa kwa IBM Personal Computer-makampani awiriwa adalowanso mgwirizano.

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Chitsime: Chipembedzo cha Mac

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