Tsekani malonda

Ngakhale chikhalidwe chake chobisika, Apple imakhala yodziwikiratu pazinthu zina. Kuzungulira kwanthawi zonse kumapangitsa kuti izi zitheke. Mzunguliro ukubwerezedwa pafupifupi pakapita nthawi. Chitsanzo chabwino ndi korona wa kampani - iPhone. Apple imayambitsa foni imodzi pachaka. Opanga ena ambiri amayendetsa kasanu, koma osati kampani yaku Cupertino. IPhone imodzi pachaka, pafupifupi nthawi yomweyo, yomwe tsopano yatsimikiza kukhala pakati pa Seputembala ndi Okutobala.

Ndiye pali zaka ziwiri zozungulira, kapena zomwe zimatchedwa tick tock strategy. Apanso, izo zikhoza kuwonedwa makamaka ndi iPhone. Gawo loyamba la kuzunguliraku likuyimira chitsanzo chamakono chomwe chili ndi kusintha kwakukulu pamapangidwe ndi mawonekedwe, pamene chinthu chachiwiri mumayendedwe awa ndi osinthika - purosesa yabwino, RAM yambiri, kamera yabwino ... 3G> 3GS, 4> 4S ...

Ngati kuzungulira kwa chaka chimodzi kukusintha, kusinthika kwazaka ziwiri, ndiye kuti kuzungulira kwazaka zitatu kwa Apple kumatha kutchedwa kusintha. Panthawiyi, Apple imayambitsa zosintha ndi ntchito zake, zomwe nthawi zambiri zimatanthauzira gulu latsopano kapena kutembenuza gulu lomwe lilipo kale. Osachepera ndi momwe zakhalira kwa zaka khumi ndi zisanu zapitazi:

  • 1998 - Apple imayambitsa kompyuta iMac. Pasanathe chaka chimodzi Steve Jobs atabwerera kwa mutu wa kampaniyo, adayambitsa makompyuta apadera omwe ali ndi mapangidwe atsopano, omwe ndi chisangalalo chake adapambana makasitomala ambiri ndipo adatha kubwezeretsa Apple yomwe inali yovuta. Chassis yapulasitiki yowoneka bwino yamitundu yosangalatsa inali imodzi mwazolemba zoyamba za Jony Ivo m'mbiri yamapangidwe.
  • 2001 - Steve Jobs akuwonetsa dziko loyamba iPod, chosewerera nyimbo chomwe posakhalitsa chinagonjetsa msika wonse wa MP3. Mtundu woyamba wa iPod unali Mac-okha, anali ndi kukumbukira kwa 5-10 GB ndipo amagwiritsa ntchito cholumikizira cha FireWire. Masiku ano, iPod ikugwirabe msika wambiri, ngakhale kugulitsa kwa osewera a MP3 kukucheperachepera.
  • 2003 - Ngakhale kuti kusinthaku kunabwera chaka chapitacho, Apple adayambitsa sitolo ya nyimbo za digito panthawiyo Masitolo a iTunes. Izi zinathetsa vuto losalekeza la osindikiza nyimbo ndi piracy ndikusintha kwathunthu kugawidwa kwa nyimbo motere. Mpaka lero, iTunes ili ndi mwayi waukulu kwambiri wa nyimbo za digito ndipo imakhala ndi malo oyamba pakugulitsa. Mukhoza kuwerenga za mbiri ya iTunes mu nkhani ina.
  • 2007 - Chaka chino, Apple idasinthiratu msika wama foni am'manja pomwe Steve Jobs adayambitsa zosintha za iPhone pamsonkhano wa MacWorld, womwe unayamba nthawi ya mafoni okhudza komanso kuthandiza kufalitsa mafoni pakati pa ogwiritsa ntchito wamba. IPhone ikuyimirabe zoposa theka la zomwe Apple amapeza pachaka.
  • 2010 - Ngakhale panthawi yomwe ma netbook otsika mtengo anali otchuka, Apple adayambitsa piritsi loyamba lochita bwino pamalonda iPad ndipo potero anatanthawuza gulu lonse, limene likadali ndi magawo ambiri lerolino. Mapiritsi ayamba kupangidwa mwachangu ndipo akuchotsa makompyuta anthawi zonse pamlingo wokulirapo.

Zina zing'onozing'ono zing'onozing'ono ndi za zaka zisanu izi. Mwachitsanzo, chakacho chinali chosangalatsa kwambiri 2008, pamene Apple adayambitsa zinthu zitatu zofunika: Choyamba, App Store, sitolo yopambana kwambiri ya digito mpaka pano, kenako MacBook Air, yoyamba yogulitsa malonda, yomwe, komabe, idatchuka ndi Apple patatha zaka ziwiri zokha ndipo inakhala yopambana. chizindikiro cha gulu ili la zolemba. Omaliza mwa atatuwa anali aluminiyamu MacBook yokhala ndi kapangidwe kake, komwe Apple amagwiritsabe ntchito lero ndipo opanga ena amayesa kutsanzira (posachedwa kwambiri HP).

Ngakhale kufunikira kosakayikitsa kwa zopanga zingapo zing'onozing'ono, kuchokera ku App Store kupita ku chiwonetsero cha Retina, zochitika zisanu zomwe zatchulidwa pamwambapa zidakali zochitika zazikulu zazaka 15 zapitazi. Ngati tiyang'ana kalendala, timapeza kuti zaka zitatu zozungulira ziyenera kukwaniritsidwa chaka chino, zaka zitatu pambuyo pa kukhazikitsidwa kwa iPad. Kufika kwa chinthu china (mwina) chosinthira m'gulu latsopanolo chinadziwitsidwa mwachindunji ndi Tim Cook pa. chilengezo chaposachedwa cha zotsatira za kotala:

"Sindikufuna kunena zachindunji, koma ndikungonena kuti tili ndi zinthu zabwino kwambiri zomwe zimachokera kugwa komanso mu 2014."

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Chimodzi mwazinthu zomwe tingathe kukula ndi magulu atsopano.

Ngakhale Tim Cook sanaulule chilichonse chachindunji, zitha kuwerengedwa pakati pa mizere kuti chinthu chachikulu chikubwera kugwa kuphatikiza pa iPhone ndi iPad yatsopano. M'miyezi isanu ndi umodzi yapitayo, kulingalira kwa chinthu chotsatira chosinthika kwachepetsedwa kukhala zinthu ziwiri zomwe zingatheke - televizioni ndi wotchi yanzeru, kapena chipangizo china chovala pathupi.

Komabe, malinga ndi kusanthula, TV ndi mapeto akufa, ndipo mwachiwonekere ndi kusinthidwa kwa Apple TV monga chowonjezera cha TV chomwe chingapereke IPTV yophatikizika kapena kuthekera koyika mapulogalamu, omwe angasinthe Apple TV kukhala masewera. kutonthoza. Njira yachiwiri yoganizira ndikulowera ku mawotchi anzeru.

[chitani = "citation"] Apple ili ndi malo ambiri pano chifukwa chake chodziwika bwino cha "wow".

Izi ziyenera kukhala ngati mkono wotambasula wa iPhone m'malo mwa chipangizo choyima chokha. Ngati Apple ibweretsadi chowonjezera chotere, sichingakhale yankho monga limapereka, mwachitsanzo nsangalabwi, zomwe zikugulitsidwa kale. Apple ili ndi malo ambiri odziwika bwino a "wow" pano, ndipo ngati gulu la Jony Ive lakhala likugwira ntchito mpaka kalekale. magwero ena amanena, pali chinachake choti tiyembekezere.

Ndi 2013, nthawi yosinthanso. Chimodzi chomwe tinkakonda kuchiona pafupifupi zaka zitatu zilizonse. Idzakhala chinthu choyamba chomwe sichidzaperekedwa ndi Steve Jobs, ngakhale kuti adzakhala ndi gawo linalake mmenemo, pambuyo pake chipangizo choterocho chiyenera kukhala chikukula kwa zaka zingapo. Steve sadzakhala amene adzanene komaliza pa mtundu womaliza nthawi ino. Koma zikafika pawonetsero, mwina atolankhani ena onyoza adzavomereza kuti Apple ikhoza kukhala ndi masomphenya popanda masomphenya ake ndipo idzapulumuka imfa ya Steve Jobs.

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