David Hanak Msika wamapiritsi suli pafupi ndi mpikisano monga momwe unalili nthawi ina pakati pa 2011 ndi 2014. Panthawiyo, opanga ena ankayesa kutsimikizira kuti ndi chitsanzo chawo chomwe chingakhale chogulitsidwa kwambiri. Apple yakhala ikulamulira gawoli kwa zaka ziwiri kapena zitatu zapitazi, chifukwa enawo adaipidwa nawo. Zotsatira zachuma za Apple za kotala yapitayi, zomwe zidalengezedwa Lachiwiri lino, zimatsimikiziranso izi. Ngakhale msika wa piritsi ukugwa, malo a Apple akadali osagwedezeka ndipo iPad idakali nambala wani.
Izo zikhoza kukhala chidwi inu
Apple idalengeza Lachiwiri kuti idagulitsa ma iPads 2018 miliyoni mgawo lomaliza (Januware-Marichi 9,1), ndikuwonjezera gawo lake pamsika wamapiritsi ndi 2%. IPad yakhala piritsi logulitsidwa kwambiri kuyambira pomwe idakhazikitsidwa mu 2010. Atangoyamba kumene, makampani opikisana (makamaka Samsung) adayesa kupikisana ndi iPad, koma sanakhalitse nthawi yayitali, ndipo m'zaka zaposachedwa ndi iPad. zakhala zikuchulukirachulukira m'gawoli, popanda mpikisano weniweni.
Ngakhale zili choncho, malonda a iPads akugwa, chifukwa zikuwoneka kuti 'tabletomania' ya zaka zam'mbuyo ikuchepa pang'onopang'ono. Ogwiritsa ntchito amakonda kwambiri mafoni akuluakulu, omwe, chifukwa cha zowonera zawo zazikulu, amatha kusintha mapiritsi nthawi zambiri. Ogwiritsanso ntchito amasinthanso mapiritsi nthawi zambiri kuposa mafoni am'manja, zomwe zimawonekeranso pamawerengero ogulitsa.
Ngati tiyang'ana manambala enieni kuchokera kotala lapitalo, 9,1 miliyoni iPads ogulitsidwa akuimira gawo la msika la 28,8%. Chaka ndi chaka, Apple idachita bwino ndi mayunitsi 0,2 miliyoni omwe amagulitsidwa komanso pafupifupi 4% gawo la msika. Pamalo achiwiri (ndi mtunda wautali) ndi Samsung, yomwe idagulitsa mapiritsi 5,3 miliyoni ndipo pano ili ndi 16,7 pamsika. Kugulitsa mapiritsi kuchokera ku Samsung kudatsika ndi 11% pachaka. Kumbali inayi, Huawei, yomwe ili pamalo achitatu (mayunitsi 3,2 miliyoni ogulitsidwa ndi 10% gawo la msika), ikupita patsogolo. Dontho lalikulu kenako linalembedwa ndi Amazon ndi opanga ena (onani tebulo). Pazonse, malonda adatsika pafupifupi 12% pachaka.
Izo zikhoza kukhala chidwi inu
Ponena za Apple, pakadali pano ili pamalo ake abwino kwambiri kuyambira 2014, pomwe idangokhala pansi pa 33% ya msika. Pambuyo pa zaka zitatu zakuchepa, ziwerengero zikukulanso, ndipo zikhoza kuyembekezera kuti chifukwa cha iPad yotsika mtengo yomwe yangotulutsidwa kumene, izi zidzapitirirabe m'miyezi ikubwerayi. Kuphatikiza apo, chaka chino tiwona kusintha kwina kwa mzere wazinthu za iPad, nthawi ino kuyang'ana pamitundu ya Pro. Kuchokera pamawonekedwe a mapiritsi, Apple yayamba bwino kwambiri ndipo mwina kampaniyo ili ndi tsogolo labwino.
Chitsime: Chikhalidwe
"Ogwiritsanso ntchito amasintha mapiritsi nthawi zambiri kuposa mafoni a m'manja, ndipo izi zikuwonekeranso muzogulitsa."
Mwinamwake mumatanthauza kulemba kuti ogwiritsa ntchito sasintha mapiritsi nthawi zambiri monga mafoni a m'manja. :)