Ondrej Holzman Msonkhano waukulu wa omwe akugawana nawo Apple unachitika Lachisanu, ndipo CEO Tim Cook adakumana ndi mafunso ambiri. Adatsogolera yekha msonkhano waukulu ndikukambirana ma iPhones, kugula, Apple TV ndi zinthu zina ndi osunga ndalama ...
Tangotsala pang’ono kumaliza msonkhano waukulu adabweretsa deta ndi chidziwitso, tsopano tipenda mozama za chochitika chonsecho.
Ogawana nawo a Apple adayenera kuvomereza kusankhidwanso kwa mamembala a board, kutsimikizira kampani yowerengera ndalama yomwe ili muudindo, ndikuvomerezanso malingaliro angapo operekedwa ndi board of director - zonse zomwe zidadutsa ndi 90 peresenti kapena kuvomerezedwa kupitilira apo. Ogwira ntchito zapamwamba pakampani tsopano alandila magawo ochulukirapo ndipo chipukuta misozi ndi mabonasi awo azigwirizana kwambiri ndi momwe kampaniyo ikuyendera.
Malingaliro angapo adabwera ku General Assembly kuchokera kunja, koma palibe malingaliro - monga kukhazikitsidwa kwa bungwe lapadera la upangiri pazaufulu wa anthu - adavota. Atamaliza zonse, Cook anasintha zomwe ananena kenako ndikufunsa mafunso kuchokera kwa omwe anali nawo. Nthawi yomweyo, Ty adatsimikizira kuti mkati mwa masiku 60, Apple ipereka ndemanga momwe idzapitirire ndi malipiro ake agawidwe ndikugawana mapulogalamu ogula.
Kuyang'ana m'mbuyo
Tim Cook adawerengera koyamba chaka chatha mwatsatanetsatane. Mwachitsanzo, adatchula MacBook Air, yomwe adakumbukira kuti idatchedwa ndi otsutsa kuti "laputopu yabwino kwambiri yomwe idapangidwapo." Kwa iPhone 5C ndi 5S, adanena kuti mitundu yonseyi idagulitsa omwe adawatsogolera m'magulu awo amitengo, ndikuwunikira ID ID, yomwe "yalandiridwa bwino kwambiri."
[chitapo kanthu = "citation"] Tsopano kwavuta kunena kuti Apple TV ndi chinthu chosangalatsa chabe.[/do]
Purosesa yatsopano ya A7 yokhala ndi zomangamanga za 64-bit, iOS 7 mobile operating system, yomwe imaphatikizapo iTunes Radio, ndi iPad Air inabweranso kuti iwonongeke. Deta yosangalatsa idagwera iMessage. Apple yapereka kale zidziwitso zopitilira mabiliyoni 16 ku zida za iOS, ndikuwonjezera mabiliyoni 40 tsiku lililonse. Tsiku lililonse, Apple imapereka zopempha mabiliyoni angapo a iMessage ndi FaceTime.
apulo TV
Ndemanga yosangalatsa idapangidwa ndi mkulu wa kampani yaku California yokhudzana ndi Apple TV, yomwe idapeza madola biliyoni imodzi mu 2013 (kuphatikiza zogulitsa zomwe zili) ndipo ndiye chinthu chomwe chikukula mwachangu kwambiri pagulu la Apple. yawonjezeka ndi 80 peresenti pachaka. "Tsopano ndizovuta kunena kuti mankhwalawa ndi chinthu chosangalatsa," a Cook adavomereza, ndikuwonjezera malingaliro akuti Apple ikhoza kuyambitsa mtundu wosinthidwa m'miyezi ikubwerayi.
Komabe, Tim Cook mwamwambo sanalankhule za zatsopano. Ngakhale kuti anakonza nthabwala kwa eni ma sheya pamene poyamba ananena kuti angalengeze zinthu zatsopano pamsonkhano waukulu, koma anazizimuka pambuyo pa kuwomba m’manja kwakukulu kuti chinali nthabwala chabe.
Bwana kampani yotchuka kwambiri padziko lapansi osachepera iye analankhula za kupanga safiro, amene mwachionekere kuonekera mu imodzi mwa mankhwala otsatira apulo. Koma kachiwiri sikunali konkire. Fakitale yamagalasi a safiro idapangidwa kuti ikhale "ntchito yachinsinsi" yomwe Cook sangathe kuyikamba pakadali pano. Chinsinsi chikadali chofunikira kwambiri kwa Apple, popeza mpikisano uli wogalamuka ndikukopera mosalekeza.
Green company
Pamsonkhano waukulu, lingaliro la National Center for Public Policy Research (NCPPR) lidavoteredwanso poyambirira, pomwe zidanenedwa kuti Apple ikakamizika kulengeza ndalama zonse pazokhudza chilengedwe. Pempholi lidakanidwa mwachikhulupiriro, koma lidabwera pambuyo pake pamafunso omwe adatumizidwa kwa Tim Cook, ndipo mutuwo udakwiyitsa CEO.
[chitanipo kanthu=”quote”]Ngati mukufuna kuti ndichite izi ndi ndalama, muyenera kugulitsa magawo anu.[/do]
Apple imasamala kwambiri za chilengedwe ndi mphamvu zowonjezera mphamvu, "masitepe obiriwira" ake amamvekanso pazachuma, koma Cook anali ndi yankho lomveka kwa woimira NCPPR. "Ngati mukufuna kuti ndichite izi ku ROI, ndiye kuti muyenera kugulitsa magawo anu," adayankha Cook, yemwe akufuna kusintha Apple kuchoka pa 100 peresenti kupita ku mphamvu zongowonjezwdwa, zomwe zikutanthauza kuti, mwa zina, kumanga chomera chachikulu kwambiri cha solar ndikukhala ndi inali ya kampani yopanda mphamvu.
Pofuna kutsimikizira mfundo yake yoti Apple si ndalama zonse, Cook adawonjezeranso kuti, mwachitsanzo, kupanga zida zogwiritsidwa ntchito ndi anthu olumala sikungawonjezere ndalama nthawi zonse, koma izi sizimalepheretsa Apple kupitiliza kupanga zinthu zotere.
Kuyika ndalama
Kuphatikiza pa kulonjeza kuwulula nkhani za pulogalamu yogula masheya m'masiku 60 otsatira, Cook adawulula kwa omwe ali ndi masheya kuti Apple idachulukitsa kwambiri ndalama pakufufuza ndi chitukuko, 32 peresenti kuyambira chaka chatha, ngakhale idagulitsa kale ndalama m'derali .
Ndi chitsulo pafupipafupi, Apple idayambanso kugula makampani ang'onoang'ono osiyanasiyana. M'miyezi yapitayi ya 16 kapena kuposerapo, wopanga iPhone watenga makampani 23 pansi pa phiko lake (sizinthu zonse zomwe adapeza zidawululidwa), pomwe Apple sanathamangitse nsomba zazikulu. Pochita izi, Tim Cook anali kunena, mwachitsanzo, kuti Kugulitsa kwakukulu kwa Facebook pa WhatsApp.
Zinalipira Apple kuti agwire ntchito kumayiko a BRIC. Mu 2010, Apple adalemba phindu la madola mabiliyoni anayi ku Brazil, Russia, India ndi China, chaka chatha "adapeza" madola 30 biliyoni m'maderawa.
Kampasi yatsopano mu 2016
Atafunsidwa za kampasi yayikulu yatsopano yomwe Apple idayamba kumanga chaka chatha, Cook adati adzakhala malo omwe akhala ngati "malo opangira zatsopano kwazaka zambiri." Ntchito yomanga akuti ikupita patsogolo mwachangu, ndipo Apple ikuyembekezeka kupita ku likulu latsopano mu 2016.
Pamapeto pake, kupanga zinthu za Apple pa nthaka ya ku America kunayankhidwanso, pamene Tim Cook adawunikira Mac Pro opangidwa ku Austin, Texas, ndi galasi la safiro la Arizona, koma sanapereke chidziwitso chokhudza zinthu zina zomwe zingathe kuchoka ku China kupita ku nthaka yapakhomo.
Tsopano ndizovuta kunena kuti mankhwalawa ndi chinthu chosangalatsa. Lingaliro lokhudzana ndi kukula ndi mapindu ake, osati chifukwa chakuti chinachake mwina chikubwera.
Inde, koma ndendende chifukwa cha kukula kosalekeza, Apple ikhozanso kusintha mtundu wonsewo, zomwe zimaganiziridwa.
Ndikufuna Apple TV. Kwenikweni, zakhala zili m'mutu mwanga kwa nthawi yayitali, koma sindikanakonda kugula ndikudziwa kuti zikhala zatsopano pakatha chaka.