Amaya Toman Steve Dowling, wachiwiri kwa purezidenti wolumikizana ndi Apple, akusiya kampaniyo patatha zaka khumi ndi zisanu ndi chimodzi. Dowling adatenga nawo gawo mu 2014 atachoka m'malo mwake, Katie Cotton, ndipo adatsogolera timu ya Cupertino PR. Komabe, Steve Dowling wakhala akugwira ntchito mu kampani kuyambira 2003, pamene ankagwira ntchito monga mutu wa ubale wamakampani motsogoleredwa ndi Katie Cotton.
M'makalata kwa ogwira ntchito sabata ino, Dowling adati "nthawi yakwana yoti achoke ku kampani yodabwitsayi" ndikuti akukonzekera kupuma pantchito. Malinga ndi mawu ake, wanena kale zaka khumi ndi zisanu ndi chimodzi za ntchito ku Apple, Keynotes zosawerengeka, kukhazikitsidwa kwazinthu ndi zovuta zingapo zosasangalatsa za PR. Ananenanso kuti wakhala akusewera ndi lingaliro lochoka kwa nthawi yayitali, ndikuti zidatengera mafotokozedwe owoneka bwino panthawi yaposachedwa yakukhazikitsa kwatsopano. "Zolinga zanu zakhazikitsidwa ndipo gulu likuchita ntchito yabwino monga nthawi zonse. Ndiye nthawi” akulemba motero Dowling.
"Phil aziyang'anira timu kwakanthawi kuyambira lero ndipo ndikhalapo mpaka kumapeto kwa Okutobala kuti ndithandizire pakusintha. Pambuyo pake, ndikukonzekera kutenga nthawi yayitali kwambiri ndisanayambe china chatsopano. Ndili ndi mkazi wochirikiza, woleza mtima Petra ndi ana awiri okongola akundidikirira kunyumba," Dowling akupitiriza m'kalata yake kwa antchito, ndikuwonjezera kuti kukhulupirika kwake kwa Apple ndi anthu ake "sikudziwa malire." Amayamika kugwira ntchito ndi Tim Cook ndipo amathokoza aliyense chifukwa cha khama lawo, kuleza mtima ndi ubwenzi wawo. "Ndipo ndikufunirani zabwino zonse," akuwonjezera pomaliza.
M'mawu ake, Apple idati ndiwothokoza zonse zomwe Dowling adachitira kampaniyo. "Steve Dowling wakhala akudzipereka ku Apple kwa zaka zoposa 16 ndipo wakhala wothandiza ku kampaniyi pamlingo uliwonse komanso nthawi zofunika kwambiri." ikutero chikalata cha kampaniyo. "Kuyambira pa iPhone yoyamba ndi App Store mpaka Apple Watch ndi AirPods, adathandizira kugawana zomwe timakonda ndi dziko lapansi."
Mawu a kampaniyo akumaliza ndi kunena kuti Dowling akuyenera kukhala ndi nthawi yokhala ndi banja lake komanso kuti wasiya cholowa chomwe chidzatumikire kampaniyo mpaka mtsogolo.
Dowling adzakhalabe ku Apple mpaka kumapeto kwa Okutobala, udindo wake udzatengedwa kwakanthawi ndi wamkulu wamalonda a Phil Schller mpaka Apple itakwanitsa kupeza wolowa m'malo mwake. Malinga ndi kampaniyo, imaganizira onse ofuna kulowa mkati ndi kunja.
