Samsung sidzaphonya mwayi umodzi pamene sichingathe kudzisiyanitsa ndi mdani wake wamuyaya. Panthawiyi, adalimbana ndi zithunzi za makanema ojambula a GIF zomwe zimawonetsa thovu zobiriwira ndi zabuluu. Zoonadi zobiriwira zili ndi dzanja lapamwamba.
Ogwiritsa ntchito a iPhone safuna kudziwitsa kwa nthawi yayitali momwe mauthenga amagwirira ntchito mu iOS. Mababu ochezera omwe ali ndi mawu amakhala amtundu wabuluu (iMessages) kapena wobiriwira (SMS). Chifukwa chake buluu ndi wosangalatsa nthawi zonse, chifukwa mutha kugwiritsa ntchito mitundu yonse yosiyanasiyana, pomwe zobiriwira zimatanthawuza bokosi lolipira pafupipafupi.
Koma ogwiritsa ntchito Android nthawi zambiri amakhala ndi vuto ndi kugawikana kwamitundu iyi. Kuphatikiza apo, ma applists akuti nthawi zambiri amawasiya pazokambirana, chifukwa zobiriwira zimatanthauza zosankha zochepa. Ndicho chimene iye akufuna gwiritsani ntchito Samsung mwanzeru mu kampeni yake. Zimatengera ma GIF "oseketsa", omwe amayenera kutembenuza malingaliro onse amitundu.
Mphamvu yobiriwira kapena tanthauzo losafunika?
Zithunzi zonse zikuwonetsa thovu zobiriwira zochezera mosiyanasiyana ndikugonjetsera buluu. Kuphatikiza apo, nthawi zambiri amalimbikitsa kunyada kwa wogwiritsa ntchito kuti asamachite manyazi ndi kuwira kwawo kobiriwira, mwachitsanzo. "Chitani Nazo" (lomasuliridwa momasuka kuti "Pangani mtendere nalo").
Samsung imalimbikitsa ogwiritsa Android kutumiza zithunzi izi kwa iPhone ndi iMessage ogwiritsa. Akufuna kutsimikizira kuti saopa Applists ndipo amasangalala ndi zobiriwira zawo.
Zomata za Samsung zayatsidwa GIPHY
Koma kwenikweni, kampeni yonse yazithunzi ilibe tanthauzo. Apple sichidziletsa yokha motsutsana ndi mauthenga a SMS, imangosiyanitsa ma iMessages odzaza ndi mauthenga ndi mtundu. Kuphatikiza apo, Samsung kubetcha pa mphamvu ya SMS, yomwe, komabe, ndiyochepa kwambiri mwaukadaulo.
Kampani yaku South Korea yapanga zithunzi zopitilira 20 zomwe zimapezeka kudzera pa seva ya Giphy. Samsung idakhazikitsanso kutsatsa pa intaneti ya Instragram yokhala ndi hashtag yapadera #GreenDontCare.
Mukuganiza bwanji za kampeni yonse?
Chitsime: MacRumors
Chifukwa chake kusowa kwa iMessages ndiye chifukwa chachikulu cha ine, chifukwa nthawi iliyonse ofesi ya Samsung ikatha mu kabati :-) ndi zitsiru :-)
Kampeniyo ndi yopusa, komabe, si aliyense amene ali ndi iPhone, zomwe zimandikumbutsanso za mfundo zopusa zomwezo za apulo, zomwe sizingawonetse zotumiza zaulere za SMS. Chifukwa chake ntchito yaying'ono yomwe ngakhale nokia 3310 yakale idakwanitsa. Ikadakhala kuti imessages inali yabwino kwambiri, atha kupereka ntchito yotumizira ma sms aulere, koma mwina akuwopa kuti ngati ntchito yotumizira ingathe kutumizanso ma sms wamba, chidwi cha wosuta pa imessages chitha kutheratu chifukwa ali ndi ma sms aulere, pomwe. ayenera kulipira deta.
Anthu aku Asia ali ndi nthabwala zakale. Uwu ndi umboni winanso. iMesaages kapena tingachipeze powerenga SMS, chifukwa zilibe kanthu zimene ine kulankhula popanda anyani zosafunika.
Kuvuta kwa kampani ya Samsung kwandipangitsa kuti ndisagule kalikonse ku kampaniyi kwa zaka zambiri ndipo sinditero, ndizovuta zomwezo monga zotsatsa za Hnujdaj (koma zidadinda kale)