Tsekani malonda

Kwa nthawi yoyamba chitulutsireni HomePod smart speaker, ziwerengero zawoneka pa intaneti za momwe zachilendo za Apple zikuchitira. Zinasindikizidwa ndi Strategy Analysts, kampani yofufuza za msika. Malinga ndi deta yawo, ndi mayunitsi opitilira theka la miliyoni okha omwe adagulitsidwa, zomwe mwina sizingapangitse Apple kulumphira padenga ndi chisangalalo.

Zambiri zokhuza manambala ogulitsa okamba a HomePod zinali gawo la kafukufuku wamsika wama speaker anzeru. M'menemo, Amazon idakali nambala yomveka bwino ndi oyankhula osiyanasiyana pogwiritsa ntchito Alexa Assistant. M'gawo loyamba, kampaniyo idagulitsa pafupifupi mamiliyoni anayi ndipo motero ili ndi 43,6% yamsika. Google ndi yachiwiri patali ndi mayunitsi 2,4 miliyoni ogulitsidwa komanso gawo la msika la 26,5%. Imatsatiridwa ndi Alibaba waku China, yemwe zinthu zake zimatchuka kwambiri pamsika wawo, ndipo Apple ili pamalo achinayi.

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Malinga ndi zomwe zafalitsidwa, Apple idakwanitsa kugulitsa olankhula pafupifupi 600 m'gawo lapitalo, ndikuwapatsa gawo la msika la 6%. Tikayang'ana ziwerengero zonse zogulitsa, olankhula anzeru 9,2 miliyoni adagulitsidwa padziko lonse lapansi m'miyezi itatu yapitayi. Udindo wa Apple ndi wofooka poyerekeza ndi mpikisano.

Zogulitsa ndi magawo amsika zitha kusintha m'miyezi ikubwerayi HomePod ikafika (mwalamulo) misika ina. Pali nkhani za Germany, France, Spain ndi Japan, ngakhale dziko lomaliza lotchedwa liyenera kutengedwa ndi malo enaake. Pakadali pano, wokamba nkhani amangoperekedwa mwalamulo ku US, UK ndi Australia. Komabe, misika iyi iyenera kukhala yopindulitsa kwambiri. Chifukwa chake, ndizodabwitsa kuti ziwerengero zogulitsa ndizotsika kwambiri.

M'makonde, pakhala pali malingaliro kwa nthawi yayitali kuti Apple ikukonzekera yachiwiri, yotsika mtengo kwambiri. Ukhoza kukhala mtengo womwe umalepheretsa makasitomala ambiri. Ochita nawo mpikisano waukulu mu gawoli amapereka kuchuluka kwazinthu, motero amakwanitsa kudzaza mitundu ingapo yamitengo. Ndi HomePod yake ndi mtengo wamtengo wa $350, Apple ikungoyang'ana gawo lamakasitomala. Chitsanzo chotsika mtengo chingapinduledi malonda.

Chitsime: Chikhalidwe, 9to5mac

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