Adam Kos Sabata yatha, nkhani zidafalikira padziko lonse lapansi kuti malo ochezera a pa Intaneti a Facebook akuyembekezera kusinthidwanso. Mwalamulo, sitepe iyi mwina idzalengezedwa ndi CEO wa Facebook Mark Zuckerberg mwiniwake ngati gawo la msonkhano wapachaka wa Connect, womwe umachitika pa Okutobala 28. Ngakhale izi zikuwoneka ngati zazikulu, ndizofala kwambiri ndipo sizinapulumuke zomwe Google imakonda.
Inakonzedwanso kwathunthu mu 2015 pansi pa kampani yotchedwa Alphabet. Mwa zina, izi zinali kusonyeza kuti sizinalinso injini yofufuzira pa intaneti, koma gulu lalikulu la makampani omwe amapanga magalimoto osayendetsa galimoto ndi teknoloji yaumoyo, komanso mafoni a m'manja ndi machitidwe opangira iwo. Snapchat ndiye adasintha dzina lake kukhala Snap Inc. mu 2016. Ndi chaka chomwechi chomwe adayambitsa zida zake zoyamba padziko lapansi, magalasi a "Photographic" a Spectacles.
Izo zikhoza kukhala chidwi inu
Zofuna zamakampani
Pali mkangano womveka bwino pakati pa zolemba Facebook ngati malo ochezera a pa Intaneti ndi Facebook ngati kampani. Kusinthidwanso kwa maukonde kudzalekanitsa maiko awiriwa, pomwe dzina latsopano la netiweki lidzalumikizidwa ndi izi zokha, pomwe kampani ya Facebook idzakhalabe nayo osati yokhayo, komanso Instagram, WhatsApp ndi Oculus, i.e. mtundu womwe nawonso imapanga ma hardware mu mawonekedwe a magalasi a AR.
Zithunzi
Dipatimenti ya mavuto
Mosiyana ndi kutha kwa ntchito zaposachedwa za Facebook, kusinthidwanso kudzakhudzanso zinthu zikavuta pakampani. Kampaniyo ndiyomwe imayambitsa zolakwika pomwe nsanja zinalibe, osati netiweki yokha. Komabe, izi zitha kuwoneka kwa onse osadziwa ngati kuti mavutowo adayambitsidwa ndi malo ochezera a pa Intaneti omwe. Motero akanakhala ndi mlandu wa iye yekha, mwachitsanzo, kupambana kwake ndi zolephera zotheka.
Dziko la intaneti
Facebook ili kale ndi antchito opitilira 10, omwe dziko lapansi limalumikizanabe ndi malo ochezera a pa Intaneti. Koma izi sizowona kwa omwe ali kumbuyo kwa Oculus. Zuckerberg adanena kale kuti inde pafupi, kuti akufuna kuti Facebook isatengedwe ngati kampani yochezera anthu, koma kampani yotchedwa metaverse. Mkulu wa kampaniyo akuganiza izi m'njira yoti anthu azigwiritsa ntchito zida zosiyanasiyana (magalasi a Oculus) kuti azilumikizana ndi chilengedwe (ndiko kuti, maukonde omwe angotchulidwa kumene komanso omwe ali ndi makampani ena komanso, omwe angotsala kumene. wafika).
Nthabwala za ntchito zosweka za Facebook
Kuonjezera apo, Zuckerberg amakhulupirira Oculus chifukwa akuyembekeza kuti teknolojiyi idzakhala yodziwika bwino monga mafoni a m'manja masiku ano. Ndiyeno pali magalasi a Ray-Ban Stories, ena mwa ntchito ina ya Facebook hardware. Ngati mukudabwa kuti metaverse ndi chiyani, mawuwa adapangidwa poyambirira ndi wolemba nkhani zopeka za sayansi Neal Stephenson kuti afotokoze dziko lenileni lomwe anthu amathawira ku dziko lenileni la dystopian. Kodi mwawonapo kanema wa Ready Player One? Ngati ndi choncho, ndiye kuti muli ndi chithunzi chomveka bwino.
Izo zikhoza kukhala chidwi inu
Boma la US
Facebook ngati kampani ikuyang'anizananso ndi kuwunika kowonjezereka kuchokera ku boma la US, lomwe silikonda machitidwe ake osiyanasiyana. Pankhani yosintha dzina, kungakhalenso kusankha kwanzeru. Komabe, funso ndi chifukwa chake kutchulanso maukonde, motero, osati kampani. Zachidziwikire, sitikuwona zakumbuyo, monganso mamanenjala ambiri apamwamba pakampaniyo, chifukwa chidziwitso chokhudza kusinthidwanso chimasungidwa mobisa ndipo sakufuna kulengeza poyera, monga tafotokozera kale. Wogwira ntchito pa Facebook Frances Haugen, yemwe adachitira umboni motsutsana ndi Facebook pamaso pa Congress ngati gawo la milandu ya antitrust.
Ndipo dzina latsopano lingakhale chiyani? Pali malingaliro okhudzana ndi kulumikizana kwina ndi chizindikiro cha Horizon, chomwe chikuyenera kukhala mtundu womwe sunatulutsidwebe wa pulogalamu ya VR yomwe imagwiritsidwa ntchito kuphatikiza mautumiki a Facebook ku nsanja ya Roblox. Posachedwa idatchedwa Horizon World, patangopita nthawi pang'ono Facebook itawonetsa ntchito zogwirira ntchito limodzi pagulu limodzi lotchedwa Horizon Workrooms.
Koma ndikumva kuti kusinthidwa kudzachitika mkati mwa kampaniyo, osati pa intaneti. Uko ndi mbali chabe.
Ndendende monga momwe Stehno akulembera, kampani ya makolo yokha ndiyo iyenera kusintha dzina lake, osati malo ochezera a pa Intaneti, monga momwe nkhaniyi ikunenera. Kotero wosuta wamba sangamve nkomwe. Nkhani yabwino ... :)