Ondrej Holzman Kuwunika Apple ndi momwe zinthu zilili ndizowoneka bwino, kaya zili zabwino kapena zoyipa. Monga imodzi mwamakampani ofunika kwambiri komanso ochita bwino m'zaka zaposachedwa, Apple imalimbikitsa izi. Ndizotheka kuyang'ana chimphona cha California kudzera m'magalasi osiyanasiyana, ndipo posachedwa malemba awiri adawonekera omwe sayenera kuphonya ndi aliyense amene amasamala za Apple.
Na Pamwamba pa Avalon Neil Cybart adalemba mawuwo Wolemba Tim Cook (Tim Cook Rating) ndi Dan M. adasindikiza pawokha ndemanga tsiku lomwelo Apple Inc: A Pre-Mortem. Onse akuyesera kupanga mapu komwe Apple yapita zaka zisanu motsogozedwa ndi Tim Cook ndi momwe zikuchitira.
Malemba onsewa ndi olimbikitsa chifukwa amayesa kuyandikira kuwunika m'njira yosiyana kwambiri. Ngakhale Neil Cybart monga katswiri amayang'ana chinthu chonsecho makamaka kuchokera ku malingaliro a bizinesi monga choncho, Dan M. amayesa Apple kuchokera kumbali ina, kuchokera kumbali ya kasitomala, ndi kusanthula kochititsa chidwi kwa post-mortem.
Ndemanga ya Tim Cook
Cholinga chachikulu cha zolemba za Cybart ndikuti sikophweka kuwunika Tim Cook: "Mukayesa kuyesa Tim Cook mwachilungamo, mudzazindikira posachedwa kuti si ntchito yophweka. Apple ili ndi chikhalidwe chapadera chamakampani komanso momwe amagwirira ntchito pomwe Cook si wamkulu waukadaulo wamba. ”
Chifukwa chake, Cybart adaganiza zozindikira gulu laothandizira kwambiri a Cook (bwalo lamkati), omwe amakhala ngati ubongo wolamulira wa kampaniyo, ndipo ali ndi bwaloli la anzawo apamtima omwe amawunika momwe Cook amagwirira ntchito m'malo monga njira zopangira, ntchito, malonda, ndalama ndi zina.
M'malo mowunika Cook yekha, ndizomveka kuwunika gulu lonse lamkati ndi Cook ngati mtsogoleri. Chifukwa chachikulu ndikuti ndizovuta kusiyanitsa komwe ndi momwe njira za Apple zimasankhidwira mkati mwa gululi. Onani momwe maudindo adagawidwira pazinthu zina zazikulu m'zaka zaposachedwa:
- Jeff Williams, COO (Chief Operating Officer): Amayang'anira chitukuko cha Apple Watch ndi ntchito za Apple zaumoyo.
- Eddy Cue, SVP ya Mapulogalamu ndi Ntchito pa intaneti: Amawongolera njira zomwe Apple ikukulirakulira mu nyimbo ndi makanema, ngakhale amatsogolera njira zonse zothandizira.
- Phil Schiller, SVP Global Marketing: Anatenga udindo wochulukirapo pa App Store ndi maubwenzi omanga, ngakhale kuti maderawa analibe kugwirizana kwachindunji ndi malonda a malonda.Chinthu chatsopano chofunikira kwambiri cha Apple (Apple Watch ndi thanzi) chimayendetsedwa ndi membala wamkati wa Cook. Kuphatikiza apo, madera omwe akhala ndi mavuto ambiri komanso mikangano m'zaka zaposachedwa (ntchito ndi App Store) tsopano akuyendetsedwa mwachindunji ndi anthu ochokera kugulu lamkati la Cook.
Ndi masamba anayi a clover Cook, Williams, Cue, Schiller amene amaona kuti Cybart ndi munthu wofunika kwambiri poyang'anira kasamalidwe ka kampaniyo. Ngati mudaphonya wopanga wamkulu wa Apple Jony Ive pamndandanda, Cybart ali ndi malongosoledwe osavuta:
Jony watenga gawo la wowonera za Apple, pomwe bwalo lamkati la Cook limayendetsa Apple. (…) Tim Cook ndi gulu lake lamkati amagwira ntchito zatsiku ndi tsiku, pomwe gulu lopanga mafakitale limayang'anira njira za Apple. Panthawiyi, monga Chief Design Officer, Jony Ive akhoza kuchita chirichonse chimene akufuna. Ngati izi zikumveka zodziwika bwino, ndi ntchito yomwe Steve Jobs anali nayo.
Chifukwa chake, Cybart sikuti amangoyesa kufotokoza momwe gulu la Cook likugwirira ntchito m'malo angapo ofunikira, komanso limapereka chidziwitso chabwino kwambiri cha momwe gulu la oyang'anira apamwamba a kampani likuwonekera lero. Timalimbikitsa werengani mawu onse pa Above Avalon (m'Chingerezi).
Apple Inc: A Pre-Mortem
Ngakhale zolemba za Cybart zimawoneka ngati zabwinobwino, ngakhale zilibe kutsutsidwa, timapeza njira yosiyana ndi yomwe yatchulidwa yachiwiri. Dan M. kubetcherana pa zomwe zimatchedwa pre-mortem analysis, zomwe zimakhala ndi mfundo yakuti timagwira ntchito ndi lingaliro lakuti kampani / pulojekiti yomwe inapatsidwa yalephera kale ndipo mobwerezabwereza timayesa kuzindikira chomwe chinayambitsa kulephera.
Sikophweka kuyesa kampani yomwe ndimakonda ngati kuti yalephera. Ndakhala ndikugwiritsa ntchito madola masauzande ambiri pazinthu za Apple ndipo ndakhala maola ambiri ndikuwerenga, kusirira komanso kuteteza kampaniyo. Koma ndinayambanso kuona nsikidzi zambiri zachilendo ndipo ndinazindikira kuti kunyalanyaza sikungathandize Apple.
Dan M. Choncho anaganiza kugwiritsa ntchito njira imeneyi kusanthula madera asanu - Apple Watch, iOS, Apple TV, Apple misonkhano ndi apulo palokha - mmene amapereka pafupifupi otopetsa mndandanda wa zimene cholakwika ndi chilichonse mankhwala kapena utumiki, kumene malinga ndi izo. amapeza zolakwika ndi zovuta zomwe zimabweretsa.
Dan M. amatchulanso kutsutsa komwe kumachitika nthawi zambiri pokhudzana ndi Apple ndi zinthu zake, komanso malingaliro odzimvera okha, mwachitsanzo, kugwira ntchito kwa Apple Watch kapena Apple TV.
N’kutheka kuti mungagwirizane ndi wolembayo pa mfundo zambiri, malingana ndi zimene mwakumana nazo, komanso kusagwirizana naye kotheratu pa ena. Werengani kusanthula kwathunthu kwa imfa ya Dan M. (m'Chingerezi) ikulimbikitsanso kukonzanso malingaliro amunthu pamutuwu.
Kupatula apo, m'mawu ake, wolembayo akunena za upangiri wa mnzake: "Gulu la Apple limalakwitsa - amavomereza zomwe Apple akuchita ndikuyesa kutsimikizira kuti ndi zabwino. Komabe, aliyense ayenera kusankha yekha zochita.'
Ndendende,
kuti munthu amawadzudzula sizitanthauza kuti sakufuna kuwagula kapena kuwathandiza.
ie:
limbikani mtima ndikubwezera jack
siyani kuwononga mndandanda wa PRO ndi zachabechabe zopanda pake (onani kutayika kwa mag sfafe mb pro) ndikuyamba kupereka zinthu zabwino zomwe ndizokwera mtengo, koma zotsika mtengo.
Tengani dongosolo lokhazikika pomaliza. Emoticons mu sms ndi zabwino.
Kuyambira pomwe wosungira katunduyo (pepani, mayendedwe) ali pamutu pa Apple, china chake ngati "gulu la maapulo" ndi nthano chabe. Akatswiri, kuphatikizapo ine ndekha, KUGWIRA NTCHITO pa Mac kwa zaka khumi ndi ma hipsters, omwe ndikwanira kuluma apulo pa "hood" ndikuchepetsa makulidwe ndi -1 mm chaka chilichonse, ndizosiyana kotheratu. Ife m'gulu loyamba (timagwirizana pa izi ndi anzathu onse) pang'onopang'ono tikuyamba kugwirizana ndi mfundo yakuti tidzatha pakati - sitikukonda. Anachotsa 17 ″ (yomwe inali kale pansi pa Ntchito), OSX ikukhala bukhu losasinthika la utoto, kulumikizana ndi ergonomics zapuma pantchito... Ndafika poti ndikukhumba Apple igwe pansi - mwinamwake m'kupita kwa nthawi wowona WOYERA adzawonekeranso ndipo zogulitsa zawo ziyamba kukhala zowonongeka komanso zatsopano. Ndiye ndiwakhululukira ngakhale zopanda pake ngati munthu wakuda wamutu wofiira;)
Munalemba zimenezo ndendende! Apple monga chizindikiro ikukhala sitolo m'manja mwa hipsters kwinakwake ku Starbucks ... iwo anapha ndi kuwononga chirichonse chomwe chinayesedwa muzochita zaka zapitazo.
Ndipo ndicho chifukwa chake .. Amapeza ndalama zambiri kotero kuti amatha kunyalanyaza kulira kwa "pros";) Kotero tiyeni tiwone pamene kugunda kwamakono kudzakhala "switchnout na widle". Nanga bwanji pro-hipsters? Ndani adzakhala woyamba? Kupatula apo, molingana ndi mfundo zamitengo, Apple Bio iyi yakhala nkhani ya amayi odzisunga komanso ojambula oyendayenda kuposa - ndi chiyani kwenikweni "katswiri" pakulankhula kwanu? Mitundu yakufa yomwe Apple's PR imayenera kuyamwitsa? Ndiye zimagwiranso ntchito? Kapena amangopita kumene kumawala kwambiri? Kupatula apo, ngati ndidamvetsetsa bwino, cholinga cha Jobs sichinali choti mukhale akatswiri omwe amangoyang'ana pa PC yanu - koma kuti mungogwiritsa ntchito, mwachitsanzo, kugula koyamba ... kenako kugwiritsa ntchito chipangizo "chomwe sitichita manyazi perekani kwa anzathu", "kotero , monga momwe zinakhalira".. chabwino, chabwino?
Ndipo ndimalandira ndalama zingati? Kwa zaka zitatu zapitazi, mitengo yamagawo idayima, malonda ndi phindu latsika, ndipo malonda a iPhone nawonso adayima.
Pa nthawi ya Windows Vista, opanga ambiri odziyimira pawokha amakonda kusintha Java kapena iOS, tsopano ambiri amanyansidwa ndi zomwe Apple ikuchita. Anthu ambiri amasintha mafoni awo zaka ziwiri zilizonse. Ngati anthu ayamba kusintha ma iPhones a mafoni a Android ambiri, Apple ikhoza kutsika ndi makumi khumi pachaka.
Chabwino, sindikudziwa, koma ngati sichigwira ntchito, malonda a iPhone adzawonjezeka momwe angathere, komanso kubweza ;-).
PS: Java ikuyambanso kufa :-). Ndi banki iti yomwe ingafune zimenezo lero, pamene zikutha ngati colander. Mwinanso pamakina ena amkati :-D.
Inde, monga taganizira bwino. Koma ine ndekha sindikudziwa kuti zida izi ndi zandani posachedwapa.
Kwa akatswiri = akatswiri, koma mwatsoka magwiridwe antchito ndi ntchito zomwe sindikudziwa ngati ndimagwirizana ndi akatswiriwo
- muyenera kugula mapulogalamu a kampaniyo, kulibe (monga kulipira kuchokera ku ngongole ya kampani kwa antchito ena ndi ngongole zawo, etc.)
- tsamba loyendetsedwa ndi kampani lomwe lili ndi Linux, macOS, Windows
- Ine ndekha ndikuganiza kuti macOS ili kumbuyo kwambiri kwa iOS
- ngakhale sitolo pa macOS sichitha kugwiritsidwa ntchito, zonse zachitukuko (aliyense akuzisiya kale) komanso kwa makasitomala (pang'onopang'ono, nthawi zina osagwira ntchito)
Kwa anthu wamba = anthu omwe amabwera kunyumba osagwiranso ntchito = iPad Air 2 ndi MAC Air?
– Ine sindimakonda mankhwala mwanjira ina.
- Panopa ndakhutitsidwa ndi Air (ngakhale ndikuwonetseratu mbiri yakale), koma sindikuganiza kuti ndilibe kulikonse. Ndizabwino kwambiri kwa ine, ndikadangoyika chiwonetsero chabwinoko mmenemo.
Ndiye Apple akuchitira izi ndani? Zikuwoneka kwa ine kuti nsomba kapena nkhanu :-(.
Ndizomvetsa chisoni kuti Apple, motsogozedwa ndi chitsiru Cook, amakonda kwambiri ndale (amamvetsetsa kukwezedwa kwa malingaliro otchedwa Marxism yachikhalidwe) ndi gulu lolondola la kumwetulira, m'malo mopanga choloweza m'malo mwapamwamba kwambiri. iPad Air 2 ndi Macbook Air..
Ngakhale mfundo zazikuluzikulu zamakono ndi za jenda, zamitundu yosiyanasiyana, komanso zamanzere, onse amakweza mbendera za utawaleza, koma mwatsoka akadali otopetsa kwambiri kotero kuti ndizochititsa manyazi kuwona komwe vyCookyo adapita. Apple amakhala pa cholowa cha Jobs, ngakhale Cook, sizingagwire ntchito.
Tsoka ilo ndakhumudwa ngati inu pankhaniyi, kuyang'ana mwamuna ndi mkazi yemwe ali ndi anyamata angapo kutsogolo kumandipatsa "chipolopolo m'thumba mwanga". Apple ndi chimphona chaukadaulo ndipo iyenera kuti idasamalira zomwe idachita bwino, kupatsa anthu zabwino, zoganiziridwa bwino, zida zodalirika komanso zolumikizana mosavuta. Asadzudzule pulezidenti wosankhidwa mwa demokalase chifukwa cha zisankho zake pazandale, kapena kulalikira kuti ndi anthu ati ochepa/ambiri omwe ali abwinopo kuposa ena ndi kulamula kuti angati agwire ntchito pomwe osachepera. Sindingathe kuganiza kuti Steve Jobs angakhale wokonzeka kuthana ndi zinthu zoterezi, kapena kuziganizira. Pamene sanakonde chinachake, adanena kuti azichita nazo, kapena kuti ateteze chifukwa chake zili zolondola, ndizo filosofi ndi masomphenya omwe adabweretsa Apple komwe kunali komanso kuti kasamalidwe kameneka kakupindula. Koma tonsefe timamva kuti ikutha, ndipo timayiwona makamaka ndi ma Mac, omwe palibe amene akukhala nawo m'nkhaniyi. Mwa njira, simuyenera kukhala katswiri kuti musawone zomwe zikuchitika, ndipamene wina amanditsutsa ngati ndinalankhula ndi SJ kuti ndikupereka mwaukali.
Izi ndi za chiyani? Kodi pali wina amene anagwiritsapo ntchito izi? Kodi Kuk amagwiritsa ntchito chiyani? https://uploads.disquscdn.com/images/ff557e51e52f85c09aa76a9dfef2f7e3832125725ef517e5ad892b3a0550eac4.jpg
Sindi :-).
Ndikuganiza kuti izi ndi zabwino, ndipo ngati palibe amene akufuna, sayenera kuzigwiritsa ntchito, pazithunzi zosavuta zomwe zidzamwetulire pa nkhope ya bwenzi lanu. Ngakhale ngati chinachake chiyenera kuperekedwa mowonekera, mwachitsanzo, ndinatumiza lingaliro lachikale loyimitsa chipata chotsegulidwa ndi galimoto, yotchedwa "Fishback"
Zikomo!!! Pambuyo pa miyezi x, zikomo kwa inu, pomaliza ndikudziwa kuti bokosilo ndi la doodling - mukulondola, ndi lanzeru. Ndakhala ndikusokonezeka ndi mauthenga opanda pake olembedwa pansi omwe sindikudziwa momwe ndingachotsere.
Palibe amene angasangalatse aliyense - ine monga wogwiritsa ntchito ndakhutitsidwa, zinthu za Apple ndizodalirika, AppStore yapondedwa ndipo ndilibe chochita. Winawake akugwirabe ndi jack yosowa, charger opanda zingwe, wina yemwe ali ndi memory stick. Ine sindisamala, ine sindimaphonya kwenikweni chirichonse cha izo. Ntchentche zilipo, ndithudi, koma pazida zinanso ndi zofunika kwambiri.