Michal Ždanský Iyenera kukhala PR yabwino kwa Apple, U2 ndi iTunes. Apple anapereka onse ogwiritsa iTunes ke kutsitsa kwaulere chimbale chomwe sichinatulutsidwe cha U2 Songs of Innocence. Nkhani zabwino kwa mafani a gulu ili zowona, koma osati kwa wina aliyense yemwe U2 si kapu yawo ya tiyi ndendende.
Apple idayika ndalama zoposa $ 100 miliyoni pakampeni yolimbikitsa Nyimbo za Innocence, gawo lomwe linapita mwachindunji m'thumba la U2, kubwezera phindu lomwe linatayika pogulitsa. Kupatula apo, anthu mamiliyoni awiri adatsitsa chimbalecho m'masiku ochepa okha. Koma ndi angati mwa iwo omwe ali ndi chimbale pafoni yawo osapempha? Apple idapanga cholakwika chimodzi chachikulu - m'malo mopangitsa kuti chimbalecho chizitsitsidwa, chinangowonjezera ku akaunti iliyonse monga idagulidwa.
M'menemo muli chopunthwitsa cha zochitika zonse, chotchulidwa moyenerera U2gate. Zida za iOS zitha kutsitsa zokha zomwe zagulidwa kuchokera ku iTunes ngati wogwiritsa ntchitoyo atsegula. Zotsatira zake, ogwiritsa ntchitowa anali ndi chimbale cha U2 chotsitsidwa muzojambula zawo popanda funso, mosasamala kanthu za zokonda zawo zanyimbo, ngati Apple akuganiza kuti aliyense ayenera kukonda U2.
M'malo mwake, ambiri mwa achichepere sadziwa nkomwe U2. Kupatula apo, pali tsamba loperekedwa ku ma tweets a ogwiritsa ntchito okwiya omwe adapeza gulu losadziwika pamndandanda wawo wanyimbo ndipo akudabwa. ndi u2. Gululi likuwonekanso kuti lili ndi otsutsa ambiri. Kwa iwo, kuphatikizidwa kokakamiza kwa Nyimbo za Innocence kuyenera kuti kunamveka ngati kukwiyitsidwa kwamphamvu kwa Apple.
Ndilibe iPhone, kotero ndangopeza Bono akukwera pawindo langa kuti azembe kope la vinilu la LP yawo pashelefu yanga
- Robin Ince (@robinince) September 12, 2014
Vuto lina ndi loti chimbalecho sichingachotsedwe mwanjira yodziwikiratu. Kuti muchite izi, muyenera kugwirizana wanu iPhone, iPad kapena iPod kukhudza iTunes ndi uncheck Album mu mndandanda wa nyimbo kuti ayenera synchronized ndi chipangizo. Kapenanso, chotsani chimbalecho mwachindunji mu iOS nyimbo imodzi panthawi imodzi ndikusunthira kumanzere panjira iliyonse. Komabe, ngati muli ndi zotsitsa zokha za nyimbo zomwe zagulidwa, zitha kuchitika kuti chimbalecho chidatsitsidwanso ku chipangizo chanu. Izi zidzapereka kuganiza kuti Apple sakufuna kuti muchotse chimbale konse.
Zikuwoneka kuti izi zinali zochititsa manyazi kwambiri kwa Apple kuti idawonjezera chithandizo chake pa intaneti malangizo, momwe mungachotsere Nyimbo Zosalakwa mulaibulale yanu yanyimbo komanso pamndandanda wanyimbo zomwe mwagula kuti muteteze U2 kutsitsanso ku chipangizo chanu. Apple ngakhale adapanga tsamba lapadera, pomwe Nyimbo za Innocence zitha kuchotsedwa kwathunthu ku iTunes ndikugulidwa nyimbo ndikudina kamodzi (zitha kutsitsidwanso kwaulere pambuyo pake, koma mpaka pa Okutobala 13, pambuyo pake nyimboyo ilipidwa). Ku Cupertino, zotsatira za kampeni ziyenera kung'amba tsitsi lawo.
Apple sichingatenge mopepuka kuthawa kwa PR uku. Zikuwoneka ngati kukhazikitsidwa kwa iPhone kulikonse kumatsagana ndi nkhani yaying'ono. Inali "Antennagate" ya iPhone 4, "Sirigate" ya iPhone 4S, ndi "Mapsgate" ya iPhone 5. Osachepera ma 5s adapewa "Fingergate" ku Cupertino, Apple ID imagwira ntchito modalirika kwa anthu ambiri mwamwayi.
Sindikuwona chifukwa chomwe chiyenera kukhala vuto kwa ine. Ngakhale ikanakhala chimbale cha Eva ndi Vašek, sindidzayisunga pa chipangizo changa, sichidzatenga malo, sindidzamvera ndipo sindidzapanga sayansi.
Ndikuganiza..
Ngakhale sindine wokonda U2, sindingapange mkangano kuti nditenge womaliza wawo mu "Purchased". Ngati mukufuna "**chipata", dikirani mpaka Lachisanu, pamene skunks oyambirira amamasula zisanu ndi chimodzi. Padzakhala "chipata chotuluka magazi" posachedwa :-)
Ndili ndi U2 RAD ndipo ndili ndi pafupifupi ma DVD ndi ma CD onse ochokera ku Inchi ndipo izi zinandisangalatsa ndipo pamene sing'anga yakuthupi ituluka, ndidzaguladi.
Vuto, ndikuganiza, ndiloti (ngakhale ndi mawonekedwe ndipo ngati akugwira ntchito kutsitsa zomwe ali nazo, palibe amene akuzithetsa, mwachitsanzo, Eva ndi Vasko), kuti ogwiritsa ntchito omwe (monga / sakonda) U2 mwadzidzidzi iZariadeni adawonetsa zomwe samafuna. Ndikuganiza kuti muyenera kuyang'ana ndi malingaliro osiyana ndi athu a ku Ulaya, kumene wopanga amachita chilichonse chimene akufuna ndi chipangizo changa (ndikudziwa chifukwa chake zidachitikira, momwe zinakhalira ndipo zikuwonekera kwa ine).
Koma zimenezo si zachilendo kwenikweni. Umu ndi momwe apulo nthawi zina amawonjezera omasulira ena pazogula. Nthawi zambiri, si njira yosangalatsa, ndikuvomereza, koma sizodabwitsa. Ndi anthu openga aku America omwe ankakonda Miley Cyrus blabber :)
Sindikunena china chilichonse. Ngati bulu wa Miley Cyrus atagwera pamenepo, palibe amene angakhale ndi vuto ndi timuyi. Art ndi luso. :)
"Zikuwoneka ngati kukhazikitsidwa kwa iPhone kulikonse kumatsagana ndi chibwenzi" Mawu ena amphamvu. Inde, sikunali njira yabwino yosangalalira, koma sindikuwona ngati chibwenzi. Anthu ena sakonda U2, ena sakonda Lady Gaga. Ndipo kutsatsa koyipa, komanso kutsatsa
kotero wina aziyamikira, bwanji, sindisamala
Zopusa. Kugulitsa kwa ma Albums ena a U2 kwakula kwambiri, kupanga ndalama kwa U2 ndi Apple. Ingodziwani zambiri…
Palibe amene amakana zimenezo, koma zonse zikanatheka popanda zovuta izi. Mfundo yoti Apple idapereka malangizo amomwe mungachotsere chimbalecho imalankhula zokha.
Ndidazengereza mpaka pano, sindikufuna U2, koma nkhani yotsutsana ndi motoyi idandipangitsa kuti ndichitepo kanthu - nditsitsa ndikuzimitsa tsamba ili pazakudya za rss. Bai bai.
Ndikuvomereza, iyi ndi nkhani yowopsa. Zili ngati atsekwe angapo azidendene akuti sakufuna chimbale cha U2 chaulere. Mukuchita chiyani anyamata? Thandizeni..
Ndiye ndi muyeso uwu, kodi crapware yomwe opanga laputopu amayika pazida zawo zili bwino? Ndi zaulere, nanga wina angakuwa bwanji kuti sakuzifuna? Sindikunena kuti ndi crapware ndi mbiri ya U2, koma muzochitika zonsezi kampani ikudzaza anthu ndi chinthu chomwe ambiri sachifuna. Si china koma sipamu kwa iwo.
Kodi mungayankhule mosiyana ngati Apple itayika Helena Vondráčková kapena Nickelback mufoni yanu? Ndipo ndikhulupirireni, kwa anthu omwe adalankhula, U2 ndi ofanana.
Nyimbo zakale ndizabwino kwambiri ndipo ndizakale kwambiri, koma chimbale ichi ndi chotopetsa, nthawi zonse chimakhala chodandaula. Kwa kanthawi ndinaganiza kuti ndikumvetsera kasewero kozizira.
gehena ndi chiyani ichi?! Apple yakhala ikuchita izi kwa nthawi yayitali ndipo ogwiritsa ntchito amayenera kuyembekezera. Ndazimitsa zotsitsa zokha chifukwa chake. Apple yapereka nyimbo zina mwanjira imeneyi kangapo. Ineyo pandekha ndikukumbukira kuti sindinathe ngakhale kuchotsa ena VIDEO CLIPS a ena kuthamanga-of-the-mphero pop. ndipo idatenga zambiri kuposa nyimbo ya U2. CD ya chimbale cha U2 imawononga mazana a korona m'dziko lathu, kotero kutulutsa kwatsopano kwaulere kunali chochitika chomwe ngakhale osakonda amayenera kuzindikira ndikulingalira kuti ngati sakufuna atembenuke. izi chotsa!
Kodi nkhaniyi ndi chiyani? Osandikwiyira, koma ndiye ndege yeniyeni :-)
Ayenera kuti anatulutsa kokha ku dera la EU :) Tsopano, abwenzi anga, inunso mukufuna :) Mwanjira ina nyimbo zachikale zikadalipo ku EU. mwinamwake nyimbo zakuda ndi pwrformers akunja, omwe sangathe kwenikweni kuyimba kapena kusewera, amalamulira chisa.
Ndipo kuti Apple idakakamizika kumasula chida chochotsera chimbale cha U2 ku iTunes ngati kuti ndi pulogalamu yaumbanda, sichoncho?
Ndivomereza kwathunthu.
Kupanga tinthu tating'ono kukhala zinyalala zazikulu za "Watergate" ndizochititsa manyazi. Utolankhani ndi kukokomeza utsiru kuti mwina amavutitsa mtheradi osachepera anthu.
Ngati Apple sanagulitse zida za iOS zokhala ndi mphamvu zochepa zochititsa manyazi, sizingakhale vuto. Koma pa 8GB ndipo nthawi zambiri ngakhale pazida za 16GB, ma 100MB awiriwa amatha kukhala vuto.
Apple imagulitsa zida zamitundu yosiyanasiyana. Mfundo yakuti mudagula yotsika mtengo kwambiri ndi mphamvu yaying'ono kwambiri si vuto la Apple, koma lanu. Ndipo ndikofunikira kuyeretsa coop yanu ya iOS nthawi ndi nthawi.
Koma hey :-)
Ndili ndi iPhone 5S yokhala ndi 32GB ndi iPad 2 yokhala ndi 64GB :-)
Ndilibe vuto ndi izi, ndipo ndimakonda U2, ndipo ndagula ma Albums awo, koma ndawerengapo ndemanga zambiri zonyansa za Apple ndi U2 chifukwa cha izo.
Pasadakhale, ziyenera kuvomerezedwa kuti kuthekera kwamitundu yoyambira kumakhala kochepa kwambiri pamtengo wa kukumbukira :-)
Chabwino, mwina ndinathamanga pang'ono :-) Koma tikhoza kuvomereza kufunika koyeretsa mu zipangizo za iOS. Kuchotsa mwachitsanzo maimelo omwe akubwera ndi otuluka kapena mavidiyo / zithunzi zojambulidwa mutawasamutsa ku Mac kapena kuchotsa nyimbo zomwe ndasewera kale ziyenera kukhala nkhani yosunga ukhondo wa chipangizo cha iOS.
Choncho ndimatsuka nthawi zonse. Ndikawona kuti sindikugwiritsa ntchito pulogalamuyo, ndimayichotsa. Ndimasunga zithunzi zanga mu dropbox, ndili ndi spotify pafupifupi nyimbo zanga zonse, ndipo nyimbo ndi makanema omwe ndikufuna kukhala nawo kulikonse sizoposa 5GB.
Ichi ndi chibwenzi china. Zinali zosavuta kuchotsa pa chipangizo cha iOS, ndipo kuti zisawonekerenso pakati pa nyimbo zomwe zilipo mumtambo, zinali zokwanira kuchotsa pa kugula.
Ot yaying'ono, koma "Sirigate" inali chiyani?
Izi sizinakambidwe mochuluka ngati "... zipata" zina, koma zinali za kusagwiritsidwa ntchito komanso kusalondola kwa Siri. Amadziwika kuti Forstall ndi chimodzi mwazolephera zake zazikulu pamodzi ndi mamapu a Apple.
Ndikuvomereza kuti pamene anyamata ochokera ku U2 adalengeza pamutu waukulu, sindinayang'ane mu gawo la "Kugula", koma ndinali kuyang'ana nyimboyi pakati pa ma album ena a U2. Ndinkayembekezera kuti idzawonekera kumeneko mwachikale ndi mtengo wa € 0,00.
Koma kupanga chibwenzi chifukwa chakuti wina wapeza chinachake kwaulere mwina n'koipa kwambiri kuposa kusandutsa udzudzu kukhala ngamila ...
Apa mutha kuwona zofooka za "wamba" wogwiritsa ntchito zinthu za Apple.
Mutha kuzichotsa mu kudina 3, ngati muli ndi Mac, ngakhale 2.
1) Inde, Apple simayenera kuyiyika pa Purchased for aliyense, koma iyika pa Store $0.00. (Ineyo ndimayembekezera choncho ndipo ndidazifunafunanso pamenepo)
2) Inde, kuyambira pachiyambi zimamveka ngati kukankha kwachiwawa kwa chinthu chomwe ambiri mwa anthu oposa 500 miliyoni sachifuna.
Kumbali ina, ngati ndingaganizire momwe anthu ambiri sadziwa kufufuta, ndiye kuti ndikusuntha kwanzeru kwa Apple. Zangoperekedwa ku ma Albums ogulidwa ndipo palibe amene ayenera kuyang'ana kalikonse. Nthawi yomweyo zimawonekera.
Funso ndilakuti ngati "chonyansa" ichi chikuchokera pakulephera kwa ogwiritsa ntchito kuchotsa chimbalecho, kapena kungofuna "kuda" chilichonse chosiyana pang'ono. Kapena kuphatikiza zonse ziwiri…
"Sindinadziwe kuti mutha kubisa zomwe mwagula m'mbiri yanu mpaka pano, ndipo ndikuyenera kukhala katswiri pazinthu za Apple."
Marco Arment
http://www.marco.org/2014/09/16/this-u2-album-really-does-suck
NDI? Sindidziona kuti ndine katswiri, monga momwe Master Arment akulembera, ndipo ndikudziwa ... Ngati ndikugwira ntchito ndi OS, ndimaona kuti ndikofunika kuphunzira bwino kusiyana ndi kudziwa kumene chizindikiro cha msakatuli ndi komwe mungayambirenso. ..
Koma kwa aliyense, kuti..
Poganizira kuti Marco Arment ndi ndani… Ndikuganiza kuti ali ndi mbolo yayitali kuposa inu.
Kuphatikiza apo, ichi ndi chinthu chosawoneka, palibe chomwe ngakhale wogwiritsa ntchito mphamvu angagwiritse ntchito.
Ndiye ndani? Kodi mbolo yake mukuidziwa?
http://www.marco.org/about
Tumblr, Instapaper, Magazini, Accidental Tech Podcast…
Palibe chifukwa chofotokozera ndemanga zoterezi. ;)
Ndimadziganizira ndekha ndikupitiriza.
Ndinganene kuti mutu wa nkhani yonse ndi wokokomeza pang’ono. Mfundo yakuti chinachake sichimakonda munthu wina chikhoza kuchitika, ndipo Apple anangoyikonza kuti kasitomala akhutire. Sindikudziwa chifukwa chake ndikutcha fiasco nthawi yomweyo.
Chifukwa chiyani sanayike 100 miliyoni mu chitukuko cha tochi ndi moyo wa batri wa masiku awiri ... Ndikudziwa kuti mtengo ndi gawo lofunikira pakugulitsa, koma palibe malingaliro ... nkhani yomwe ambiri ogwiritsa ntchito angakonde kukhala ndi moyo wa batri kuposa u2 yaulere ...
"U2gate woyenerera"? Mukunena zowona. Ndi chitsiru chanji chomwe chinabwera ndikutchula zinthu zabodzazi ndi suffix -gate? Kuyesera kodziwikiratu kuyerekeza ndi mlandu wa Watergate sikunali koyenera - 1) Watergate linali dzina la hoteloyo, kotero silinali vuto lamadzi. Chifukwa chake -gate suffix ndi zamkhutu 2) Watergate idasintha moyo ku America ndipo dziko lonse lapansi. Zinapangitsa kuti pulezidenti waku America atsike koyamba m'mbiri.
U2gate ndi chiwonetsero chazovuta za ogwiritsa ntchito omwe adalandira mphatso ndipo m'malo monena kuti zikomo tsopano akufuula kuti sakufuna. Chabwino, ndazoloŵera mfundo yakuti n’zachibadwa kuchita zinthu ngati mwana wazaka zisanu pa intaneti.