Tsekani malonda

Zili bwanji ndi Apple kukweza mitengo yazinthu zake ku kontinenti yaku Europe. Iwo anakhalabe chimodzimodzi pa msika zoweta, choncho akadali ndithu nkhondo kwa iwo. Kupatula apo, kampaniyo yadabwitsidwa ndi mizere yazinthu zake kwazaka zambiri. Ndipo ngati mukuganiza kuti nthawi ino yalira belu lake, sichoncho ayi. 

Apple inali kutsegula sitolo yatsopano ku American Dream Mall ku New Jersey, ndipo ngakhale sikunali kukhazikitsidwa kwa chinthu chatsopano, makamaka iPhone, panali mzere wautali kwambiri. Chifukwa chiyani? Kwa ogula okha kuti alandire chikwama chapadera chokhala ndi logo yolumidwa ya apulo. Panthawi imodzimodziyo, adangoyamba kuitanira mwambowu patangotha ​​​​sabata, koma ngakhale zili choncho, "wotsegulira" uyu adapezekapo ndi gulu lalikulu kwambiri.

Chikwamacho chimakhala ndi chizindikiro cha mapangidwe a kampaniyo, yomwe ilinso chizindikiro cha sitolo yokha. Imagwiritsa ntchito mapangidwe aposachedwa a malo ogulitsira a Apple ndipo palinso gawo lotolera maoda pa intaneti. The Genius Bar ndi nkhani, ndipo palinso zokambirana monga gawo la Today at Apple program. American Dream Mall idatsegulidwa mu 2019 ndipo ndi msika wachiwiri waukulu kwambiri ku United States.

Palinso mizere pano 

Mizere sipanga kutsogolo kwa masitolo a Apple, koma kudziko lakwawo. Ngakhale Black Friday isanachitike, APR yakomweko idatsegula sitolo yake yatsopano ku Czech Republic (chifukwa sitidzawona Apple Store ku Czech Republic posachedwa), pomwe idapereka kuchotsera kwakukulu kuti akope makasitomala poyambira. Mwa iwo mutha kupeza, mwachitsanzo, M2 MacBook Air yatsopano ya 29 CZK yabwino, koma panalinso kuchotsera pa iPhones 990 ndi kupitilira apo, koma nthawi zambiri mkati mwa zikwi zingapo.

Popeza aliyense amva za kuchotsera, ndithudi, chochitika ichi chinapanga kuyankha kwabwino, pamene mzere wa ogula angapo unatambasulidwa pa malo onse ogulitsa, tsiku lonse. Ndizowona, komabe, kuti malo osungiramo katundu adaganizira izi, kotero kuti zochitika zomwe zinayambitsidwa ndi kampani ya ulonda Swatch sizinabwerezenso chaka chino.

Wopambana chaka chino podikirira ndi Swatch 

Anayambitsa mgwirizano ndi mtundu wa Omega (omwe ndi a Swatch Group) ndi wotchi yawo yodziwika bwino ya Speedmaster Moonwatch Professional. Adasintha makinawo ndi batri, chikwama chachitsulo ndi bioceramic, ndikuwonjezera kukhudza kwake pa logo ya Omega. Komabe, ngakhale zinali kale mu Marichi chaka chino, pali mizere ya MoonSwatch. Kampaniyo idapeputsa chidwicho, chifukwa imagawira mawotchi kudzera m'masitolo a njerwa ndi matope. Pamasiku omwe amadzaza ndi katundu watsopano, ngakhale pakadutsa theka la chaka, mutha kuwona pamzere wa anthu angapo omwe akuyembekeza kupeza mtundu wamaloto awo.

Pakadali pano, ma seva a bazaar adayamba kudzaza ndipo mawotchi adagulitsidwa kuti achulukitse mtengowo. Apple ili ndi tsoka lokhala ndi zovuta zomveka ndikupanga iPhone 14 Pro. Osati kuti sanayembekezere chidwi, koma mphamvu yapamwamba inalowererapo. M'mbali zonse, zitha kuwoneka kuti ngakhale mizere simayankhulidwa mochuluka pokhudzana ndi masitolo a Apple, akadali nafe. 

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