Chosankha Apple Pamene Steve Jobs adasiya udindo wa CEO wa Apple mu Ogasiti 2011, anthu ambiri adadabwa zomwe zingachitike kukampaniyo. Kale pamasamba angapo azachipatala zaka ziwiri zapitazi, Jobs nthawi zonse ankayimiridwa ndi Chief Operating Officer Tim Cook. Zinali zoonekeratu kuti Steve ankakhulupirira kwambiri ndani mu kampaniyi m'miyezi yake yomaliza. Tim Cook adasankhidwa kukhala CEO watsopano wa Apple pa Ogasiti 24, 2011.
Nkhani yochititsa chidwi kwambiri yokhudza chitukuko cha kampani yamtengo wapatali kwambiri padziko lapansi pambuyo pa kubwera kwa bwana watsopano inakonzedwa ndi Adam Lashinsky, kulembera CNN. Amalongosola kusiyana kwa zochita za Jobs ndi Cook, ndipo ngakhale akuyang'ana kusiyana komwe sikuli koonekeratu, akubweretsabe zochitika zingapo zosangalatsa.
Ubale ndi osunga ndalama
Mu February chaka chino, ulendo wapachaka wa osunga ndalama zazikulu unachitika ku likulu la Apple ku Cupertino. Steve Jobs sanakhalepo nawo maulendowa, mwachiwonekere chifukwa anali ndi ubale wozizira kwambiri ndi osunga ndalama ambiri. Mwina chifukwa anali osunga ndalama omwe adakakamiza gulu la oyang'anira omwe adakonza zoti Jobs achoke ku Apple mu 1985. Zokambirana zomwe zatchulidwazi zidatsogozedwa kwambiri ndi mkulu wa zachuma Peter Oppenheimer. Koma ulendo uno panachitika chinthu chachilendo. Kwa nthawi yoyamba pambuyo pa zaka zambiri, Tim Cook nayenso anafika pa msonkhanowu. Monga woyang'anira wamkulu, adapereka mayankho ku mafunso aliwonse omwe omwe amalonda angakhale nawo. Atayankha, analankhula modekha ndi molimba mtima, monga munthu amene akudziwa bwino lomwe zimene akuchita ndi kunena. Iwo omwe adayika ndalama zawo ku Apple anali ndi CEO mwiniyo kwa nthawi yoyamba ndipo, malinga ndi ena, adayika chidaliro mwa iwo. Cook adawonetsanso malingaliro abwino kwa omwe ali ndi masheya povomereza kulipidwa kwa zopindula. Kusuntha komwe Jobs adakana panthawiyo.
Kufananiza ma CEO
Chimodzi mwazoyesayesa zazikulu za Steve Jobs chinali kusalola kampani yake kukhala colossus yopanda mawonekedwe yodzaza ndi maofesi, opatutsidwa pakupanga zinthu ndikuyang'ana pazachuma. Kotero iye anayesa kumanga Apple pa chitsanzo cha kampani yaying'ono, zomwe zikutanthauza magawano ochepa, magulu ndi madipatimenti - m'malo mwake amaika kutsindika kwakukulu pakupanga mankhwala. Njira iyi idapulumutsa Apple mu 1997. Komabe, lero, kampaniyi ndi kampani yamtengo wapatali kwambiri padziko lonse lapansi yokhala ndi antchito masauzande ambiri. Chifukwa chake Tim Cook amayesa kukonza kayendetsedwe kabwino ka kampaniyo, zomwe nthawi zina zimatanthawuza kupanga zisankho zosiyana ndi zomwe Jobs akanachita. Ndi mkangano uwu womwe ukupitilirabe m'manyuzipepala, pomwe wolemba aliyense amayesa kuganiza kuti 'momwe Steve akanafunira' ndikuweruza zochita za Cook moyenerera. Komabe, chowonadi ndi chakuti chimodzi mwazolakalaka zomaliza za Steve Jobs chinali chakuti oyang'anira kampaniyo sayenera kusankha zomwe angafune, koma kuti achite zomwe zili zabwino kwa Apple. Kuphatikiza apo, kuthekera kodabwitsa kwa Cook monga COO kupanga njira yogawa zinthu zogwira mtima kwambiri kwathandiziranso kwambiri pakampani lero.
Tim Cook ndi ndani?
Cook adalumikizana ndi Apple zaka 14 zapitazo monga wotsogolera ntchito ndi kugawa, kotero amadziwa kampaniyo mkati - komanso m'njira zina kuposa ntchito. Maluso ake okambilana adalola Apple kupanga makina ogwirira ntchito padziko lonse lapansi omwe amapanga zinthu za Apple. Kuyambira pomwe adatenga udindo wa director wamkulu wa Apple, wakhala akuyang'aniridwa ndi onse ogwira ntchito komanso mafani a kampaniyi, komanso otsutsa pamsika. Komabe, sakupangitsa mpikisanowo kukhala wokondwa kwambiri, chifukwa adadziwonetsa yekha kukhala wodalirika komanso wamphamvu, koma wodekha, mtsogoleri. Zogulitsazo zinakwera mofulumira atafika, koma izi zikhoza kukhala chifukwa cha nthawi yomwe adafika ndi kutulutsidwa kwa iPhone 4S ndipo kenako ndi nyengo ya Khirisimasi, yomwe ili yabwino kwambiri kwa Apple chaka chilichonse. Chifukwa chake tidikirira zaka zingapo kuti tifanizire molondola za kuthekera kwa Tim kutsogolera Apple ngati mpainiya muukadaulo ndi kapangidwe. Kampani ya Cupertino tsopano ili ndi mphamvu yodabwitsa ndipo idakali 'kukwera' pazinthu zanthawi ya Jobs.
Ogwira ntchito amafotokoza Cook ngati bwana wabwino, koma amamulemekeza. Komano, nkhani ya Lashinsky inatchulanso milandu ya kupumula kwakukulu kwa antchito, zomwe zingakhale zovulaza kale. Koma ichi ndi chidziwitso chomwe makamaka chimachokera kwa antchito akale omwe sakudziwanso momwe zinthu zilili panopa.
Kodi ndi chiyani?
Momwe timafunira kufananiza zosintha zomwe zikuchitika ku Apple kutengera zongopeka komanso chidziwitso cha kalembedwe ka wogwira ntchito m'modzi, sitikudziwa zomwe zikusintha mkati mwa Apple. Kunena chilungamo, ndimagwirizana ndi a John Gruber a Daringfireball.com, yemwe akunena kuti palibe chomwe chikusintha pamenepo. Anthu akupitirizabe kugwira ntchito pazinthu zomwe zikuchitika, adzapitirizabe kuyesa kukhala oyamba m'zinthu zonse ndikupanga njira zomwe palibe wina aliyense padziko lapansi angathe. Cook angakhale akusintha bungwe la kampaniyo ndi ubale wa CEO ndi antchito, koma adzagwira molimbika ku khalidwe la kampani yomwe Jobs anamupatsa. Mwina tidzadziwa zambiri pambuyo pake chaka chino, monga Cook adalonjeza mu Marichi pambuyo pa kukhazikitsidwa kwa iPad yatsopano yomwe tili ndi zambiri zoti tiyembekezere chaka chino.
Chifukwa chake mwina sitiyenera kufunsa ngati Tim Cook angalowe m'malo mwa Steve Jobs. Mwina tiyenera kuyembekeza kuti adzasunga luso ndi luso la Apple ndipo adzachita zonse bwino malinga ndi chikumbumtima ndi chikumbumtima chake. Kupatula apo, Steve mwiniwake adamusankha.
Author: Jan Dvorsky
Zida: CNN.com, 9to5Mac.com, daringfireball.net
Poznamky:
Silicon Chigwa:
'Silicon Valley' ndi dera lakumwera kwenikweni pagombe la San Francisco, USA. Dzinali limachokera ku 1971, pamene magazini ya ku America ya Electronic News inayamba kusindikiza mlungu uliwonse "Silicon Valley USA" ndi Don Hoefler ponena za kuchuluka kwa silicon microchip ndi makampani apakompyuta. Silicon Valley palokha ili ndi 19 likulu la makampani monga Apple, Google, Cisco, Facebook, HP, Intel, Oracle ndi ena.
Ndikukhulupiriranso kuti zonse zikuyenda bwino ndi Apple. Ndiye ndikusowa Jobs ndipo sikuti Cook ndi woipa kwambiri, sindikunena zimenezo, ndinganene kuti ali bwino mwa njira zina. Chabwino, ngati ine ndiyang'ana pa mfundo yaikulu ndi Cook ndi mfundo yaikulu ndi Jobs, ndi gehena ya kusiyana kwakukulu, ndipo ndipamene ndimasowa Jobs kwambiri.
Ndikugwirizana ndi mfundo yaikulu. Pamene Steve adazipereka, zinali zokhudzika kwambiri, zachangu komanso zotsindika. Nditangoona nkhani yaikulu ndi Cook, nthawi yomweyo ndinasiya kusangalala nayo ndipo ndinagona nayo, ndipo ndinaimvanso mwa omvera. Sindikutanthauza kunena kuti Cook ndi woipa, zimangomveka ngati nsomba yowopsya kwa ine.
iwo anyamata adzakhomerera izo ndipo WWDC ikhala imodzi yachisangalalo, ine ndikukhulupirira izo
Zoonadi, Steve ankadziwa zimene anthu ankafuna kumva ndipo ankadziwa mmene akufuna kumvera, komanso ankadziwa mmene angachitire
liti ndi zonena Iye ankadziwa bwino kwambiri luso la kulankhula.
APPLE ipulumuka ... zilibe kanthu ngati Jobs ali pano kapena ayi ... Akadachoka ... Ntchito sizinali kanthu koma anthu ena omwe angathe kukopa anthu - akanakhoza, monga olamulira ankhanza, kupeza anthu abwino kwambiri. mozungulira iye ... palibenso
Werengani buku la Steve Jobs lolembedwa ndi Walter Isaacson ndipo mumvetsetsa nokha kuti ndibwino kuti muchotse zamkhutu zanu.
APPLE ipulumuka ... zilibe kanthu ngati Jobs ali pano kapena ayi ... Akadachoka ... Ntchito sizinali kanthu koma anthu ena omwe angathe kukopa anthu - akanakhoza, monga olamulira ankhanza, kupeza anthu abwino kwambiri. mozungulira iye ... palibenso
--------- Ndikugwirizana ndi alendo.
Choyamba werengani buku la Steve Jobs lolemba Walter Isaacson musanayambe kulemba zopanda pake kuti anali munthu wamba - anali katswiri!
APPLE ipulumuka ... zilibe kanthu ngati Jobs ali pano kapena ayi ... Akadachoka ... Ntchito sizinali kanthu koma anthu ena omwe angathe kukopa anthu - akanakhoza, monga olamulira ankhanza, kupeza anthu abwino kwambiri. mozungulira iye ... palibenso
--------- Ndikugwirizana ndi alendo.
Choyamba werengani buku la Steve Jobs lolemba Walter Isaacson musanayambe kulemba zopanda pake kuti anali munthu wamba - anali katswiri!
Ndibwereka mutu waung'ono womaliza "Zikutanthauza chiyani?" Kuti bungwe lalikulu la Apple silikhala pa munthu m'modzi.
Zimandikumbutsa mbiri yathu, Masaryk ndi Beneš ... Masaryk anali wamasomphenya, woganiza bwino komanso munthu wodzaza ndi moyo ndi malingaliro ... Anasankha Beneš kukhala wolowa m'malo mwake chifukwa anali wandale wabwino komanso mphamvu yodekha ... Koma Masaryk anali mmodzi yekha ndipo pali Benes ambiri m'mbiri... .
Ndipo sichoncho, malinga ndi kumasulira kwa Czech kwa Jobs 'biography, Silicon Valley? :D