Michal Ždanský Kukula ndikofunikira. Apple yatsimikizira phunziroli kangapo kale - iPod mini, Mac mini, iPad mini... Panopa, Apple ili ndi banja lonse la "mini" mankhwala. Mawu amatsenga amenewo ndi chizindikiro cha compactness ndi kuyenda. Koma kodi chipangizocho chiyenera kukhala chocheperako komanso chosunthika chotani, chomwe m'zigawozi chimakhala pamwamba pa mndandanda wa zakudya? IPhone ndi imodzi mwama foni ang'onoang'ono kwambiri pamsika. Tsopano, akatswiri ndi atolankhani omwe alibe "magwero pafupi ndi Apple" abwera ndi zonena za iPhone mini.
Kutchulidwa koyamba kwa iPhone yaying'ono kudawonekera mu 2009, kenako pansi pa dzina la "iPhone nano". Panthawiyo, iPhone inali ndi imodzi mwazithunzi zazikulu kwambiri pamsika. Zinangotenga zaka 2,5 kuti mufike kumapeto kwa makwerero ongoyerekeza, komabe palibe cholakwika ndi chimenecho. Kalelo, chiphunzitso chokhudza foni ya nano sichinali chomveka, chiwonetsero cha 3,5 ″ chinali chabwino. Lero, komabe, tili ndi 4 ″ iPhone 5 pamsika, kotero tili ndi malo ochepetsera. Ndiye kodi Apple ingakhale ndi chifukwa chokhazikitsira foni yotsika mtengo pamodzi ndi m'badwo waposachedwa kwambiri? Pali zifukwa zingapo.
Bwezeretsani
Kampani iliyonse imakonda kukonzanso zinthu zake, ndipo ngakhale Apple sachita mantha nazo. Ponena za mafoni, kuphatikiza m'badwo waposachedwa, mibadwo iwiri yapitayi ikupezekabe pamtengo wotsika pa Apple Online Store. IPad mini yokha ndi chitsanzo chabwino chobwezeretsanso, monga momwe zidatengera, mwachitsanzo, chipset ndi kukumbukira ntchito komanso mwina zigawo zina zingapo kuchokera kukonzanso kwa iPad 2. Nthawi zonse ndizotsika mtengo kugwiritsa ntchito zida zomwe zidapangidwa kale kuposa kutulutsa zatsopano. Pachifukwa ichi, iPhone nthawi zonse idatengera purosesa ya iPad yapitayi.
[chitanizo = "citation"] Kampani iliyonse imakonda kukonzanso zinthu zake ndipo ngakhale Apple sachita mantha nazo.[/do]
Ngati iPhone mini ikanakhala yotsika mtengo, sizingagawane purosesa yomweyo ndi foni yam'badwo watsopano. Apple ikhoza kufika pazinthu zomwe zidapangidwa kale. Apa, Apple A5, yomwe imapatsa mphamvu iPhone 4S, imapereka mwayi wabwino. Padzakhala kufanana koonekeratu ndi iPad mini, kumene Baibulo laling'ono liri ndi purosesa yakale ya mibadwo iwiri, ngakhale kuti ndi chinthu chatsopano, chokopa chachikulu chomwe chiri kukula kwake ndi mtengo wotsika.
Kukula kwa msika ndi kukwanitsa
Kwenikweni, chifukwa chachikulu chokha chodziwitsira iPhone mini ndikupeza msika wambiri ndikupambana makasitomala omwe sakanagula iPhone poyamba chifukwa cha kukwera mtengo. Android imayang'anira 75 peresenti ya msika wam'manja padziko lonse lapansi, zomwe Apple ingafune kuti zisinthe. Makamaka, mayiko osauka omwe ali ndi anthu ambiri, omwe ndi India kapena China, angakhale ndi kuthekera kwakukulu kwa chipangizo choterocho, chomwe chingapangitse makasitomala kumeneko kusankha foni ya Apple pa chipangizo chotsika mtengo cha Android.
Ngakhale Phil Shiller adanena kuti kampaniyo sikhala ndi foni yotsika mtengo, sizikutanthauza kuti sangathe kupanga foni yotsika mtengo. Zimatengera Apple pafupifupi $16 m'magawo ndi kuphatikiza kupanga imodzi ya 5GB iPhone 207 (malinga ndi September 2012 kusanthula iSuppli), Apple ndiye amagulitsa $ 649, kotero ili ndi malire a $ 442 pa foni imodzi, mwachitsanzo 213 peresenti. Tinene kuti mini iPhone imodzi ingawononge $150 kuti ipange, yomwe ndi $38 yocheperako kuposa momwe imafunikira kupanga iPhone 4S chifukwa chobwezeretsanso. Apple ikhoza kugulitsa foni yotereyi $449, kapena kuposa, $429 popanda thandizo. Poyamba, malirewo adzakhala 199 peresenti, ndipo kachiwiri, 186 peresenti. Ngati iPhone mini imawononga $429, kutsika kwamitengo kungakhale kofanana ndi iPad mini motsutsana ndi m'badwo wotsiriza wa iPad.
Fungo la zachilendo
Tinsel ya mankhwala atsopano imathandizanso kwambiri. Zingatsutse iPhone mini kuti Apple amagulitsa zitsanzo zakale pa mtengo wotsika (pankhani ya 16 GB iPhone 4S ndi $ 100), komabe, kasitomala amadziwa bwino kuti ichi ndi chitsanzo cha chaka chimodzi, osati. pamtengo wotsika kwambiri. IPhone mini ingakhale ndi mawonekedwe atsopano monga iPad mini, ndipo pangakhale chidwi chochulukirapo.
Zachidziwikire, ziyenera kukhala zochulukirapo kuposa kungotchedwanso iPhone 4S. Foni yotereyi ikhoza kugawana mapangidwe ofanana ndi amakono. Komabe, mwina ndi zosiyana zing'onozing'ono zomwe tingawone kusiyana pakati pa iPad ndi iPad mini. Kupatula apo, Telefo inali yosiyana pang'ono ndi mtundu wapamwamba kwambiri. Kusiyanitsa kwakukulu kukanakhala makamaka pawindo la chinsalu, pomwe Apple ingabwerere ku mainchesi 3,5 ndikuyimira kukula kwake ngati "mini". Izi zitha kukhala zogwirizana ndi mapulogalamu ndikupewa kugawikana kwina kulikonse. Poyerekeza ndi 4S, pangakhale zosintha zina zazing'ono, monga cholumikizira chatsopano cha mphezi, koma ndiko kutha kwa mndandanda.
Pomaliza
IPhone mini ingakhale njira yabwino kwambiri yotsatsira Apple, yomwe ingathandize kwambiri pamsika wamafoni, komwe ngakhale kuchulukira kwa malonda, ikutaya gawo lake lomwe linali lalikulu kwambiri. Ngakhale Apple ndiyomwe imapindulitsa kwambiri opanga mafoni onse, kukulitsa kwa nsanja kungatanthauze phindu ku chilengedwe chonse chomwe Apple yakhala ikupanga kwazaka zambiri.
Panthaŵi imodzimodziyo, sakanafunikira kuchepetsa mtengowo mofanana ndi olima ena ndipo akadasungabe malire okwera, mwachitsanzo, mmbulu umadzidyera yekha ndipo mbuzi (kapena nkhosa?) ikakhalabe yathunthu. IPhone yaying'ono imamveka bwino chaka chino kuposa momwe idachitira mu 2009. Apple sichingasokoneze mbiri yake mwanjira iliyonse, iPhone mini ingangosintha imodzi mwamitundu yakale yomwe idaperekedwabe. Kufanizira ndi iPad ndizowoneka bwino pano, ndipo ngakhale sikungakhale mtundu wakusintha komwe tingafune kuchokera ku Apple, ingakhale njira yomveka kwa kampaniyo, yomwe ingapangitse foni yokhayo kupezeka kwa olemera komanso ocheperako. motero kuyimitsa kulamulira kwadziko komwe kukukulirakulira kwa Android, komwe mosakayikira ndichilimbikitso chabwino.
Chabwino, mwina zidzatha kotero kuti mini ikhale mainchesi 4 ndi iPhone wamba pakati pa mainchesi 4,5-5.
Ngati iPhone Mini ikanakhala ndi chiwonetsero chofanana ndi 4S ndi purosesa yofulumira pang'ono ndi ma tweaks ochepa pakupanga, ikanakhala 4SS ndipo padzakhala kupha anthu kwambiri. Musaiwale kuti ma iPhones 4 ndi 4S omwe akuyendetsa mphero akupangabe phindu lalikulu kwa Apple. Kukula kwawo ndi kukwezedwa kwawo kwalipira kale, zida zawo zimawononga kachigawo kakang'ono ka zomwe adachita poyambitsa kupanga lero, ndipo ndikukhulupirira kuti kuchotsera kwa $ XNUMX kukufanana ndi kusungitsa malonda ndi zida zamitundu iyi yokwera kwambiri. Palibe amene amasamala kuti ndi yakale, koma momwe imapangira ndalama.
Cannibalization ndikutsutsana koonekeratu motsutsana ndi iPhone Mini. Osasakaniza iPad ndi iPod ndi Mac. Zogulitsa zimenezo zili kutali ndi matembenuzidwe awo omwe si a Mini - Mac ali ndi mawonedwe ophatikizika, iPod ili ndi mawonekedwe akuluakulu kangapo ndi machitidwe a iOS kuposa nano, ndipo iPad ilinso ndi chiwonetsero, kulemera ndi kusuntha. Ndi anthu ochepa okha omwe amasankha pakati pa Mac Mini yatsopano ndi Mac yothamanga-ya-mphero yokhala ndi chiwonetsero cha 21 ″.
Pa kukhazikitsidwa kwa 5 Mini, padzakhala zambiri zofananitsa ndi 4S, ndipo Apple ndithudi sakufuna kuti. Izi zingachepetse 4S pamisika yotukuka ndi madola angapo ochulukirapo.
Kuphatikiza apo, iwo omwe amatsata matelefoni amadziwa kuti misika yomwe ikutukuka nthawi zambiri imakhala yopindulitsa kwa ogwiritsa ntchito, chifukwa ku US kapena UK AT&T/O2 imathandizira kwambiri m'badwo watsopano, ku Czech Republic imathandizidwa mophiphiritsira komanso m'maiko ambiri omwe akutukuka kumene. sichimathandizidwa konse ndipo amene akufuna kuti apereke ndalama zonse bwino. Kuonjezera apo, ndi kukakamizidwa kuchepetsa mitengo ya mafoni ndi kugwiritsa ntchito VoIP pa mafoni a m'manja, zothandizira zidzachepa ngakhale kumadzulo.
N'chifukwa chiyani pali zongopekabe za iPhone mini, pamene Phill Schiler anakana mwalamulo ndipo ananena kuti palibe mtundu wotchipa wa iPhone womwe ukukonzedwa ...
Ndinamvetsetsa zongopeka za Apple tv za iPad mini za 4 ″ iPhone chifukwa oyang'anira apulo sanayankhepo kanthu, koma adakana izi. N’cifukwa ciani muyenela kuganizila mopitilila? :)
Chifukwa palibe amene anganene kuti m'miyezi ingapo Apple idzayambitsa iPhone yaying'ono komanso yotsika mtengo. Kugulitsa kwa iPhone 5 kudzatsika kwambiri chifukwa anthu amadikirira chinthu chatsopano.
Sanafunikire kuyankhapo kalikonse. Iyi ndi njira yanthawi zonse ya Apple. Si kawirikawiri kuti iwo mosamalitsa kukana chinachake.
adakananso ipad mini ndipo ili mdziko. Google idakananso kuti ikugwira ntchito pamapu a iOS ndipo adatuluka m'masiku 14
Iwo sanakane iPad mini. Steve Jobs adangopereka ndemanga pa kukula kwa iPad yoyamba atangoyambitsa, ponena kuti inali yabwino kuposa mapiritsi a 7 ″.
Ngati panali iPhone mini yokhala ndi diagonal yofanana ndi iP4 / 4S ndi mapangidwe ofanana ndi iP 5, ndiye kuti ndikusankha bwino kwa ine :). Chilichonse chili mu nyenyezi, kotero tiyeni tidabwe :)
Inu mukudziwa, ine ndekha ndikuwona vuto mu mapulogalamu. Sindikufuna kutsutsa apa ngati ndi yabwino kapena ayi. Ndi za ine basi! Ndakhala ndi iPhone kwa nthawi yayitali (3G, 3GS, 4, 4S), sindidzagula 5 - ndidikirira. Ndikufuna kukumana ndi zotsatira za WOW kachiwiri chifukwa ndinagula mkazi wanga ndipo ndinali ndi chidwi chogwira foni kuposa liwiro (motsutsa 4S) ... Koma! Panopa ndatopa ndi pulogalamuyo - chilengedwe cha iOS. Chilengedwe sichikusintha ndipo ndikuganiza kuti zingakhale zoyenera kutenga china chatsopano. Mwachitsanzo atsopano ANDROID 4.1.2 pomwe anabweretsa njira ya sidebar ndi luso ntchito ndi mazenera awiri lotseguka. Chowonadi ndichakuti sindigwiritsa ntchito, koma ndi "zabodza" zabwino. Sindikunena kuti izi ziyenera kuwoneka mu iOS, koma ndingalandire chatsopano - china chatsopano, sindikutanthauza mtundu wosinthidwa wa zomwe zilipo ...
Chifukwa chake panokha, ndikumvetsetsa mtundu wa MINI, koma ine pandekha ndikuyembekezera iOS komwe ndidzakhala wokondwa monga momwe ndimakhalira nditagula iPhone 3G yanga yoyamba.
Ndikupangira kuyesa Android nokha, ndinachita ndi SG3 pamene ndinasintha kuchoka ku iP4s. Chithandizo chabwino ndikuchita, kubwerera ku iOS pambuyo pa miyezi 4 (mwatsoka iP4) koma ndikusangalalabe. Ndipo lero ndili wokondwa kwambiri kuti iOS sikusintha kwenikweni ngakhale nsikidzi.
… Inde inde. Ndimagwiritsa ntchito SG3, ndili ndi iPhone 4S popanda SIM mu zosunga zobwezeretsera. iOS ndi yabwino, koma sindingavomereze kuti ndizowona kuti palibe chomwe chimachitika ndi chilengedwe
Apple sinachitepo izi. Apple ili ndi chilengedwe choyera, sichidzawala ngati Windows kapena Android. Apple ndiyosavuta kupanga osati kuseri kwa zovuta
Pakadakhalabe mwayi umodzi waukulu kuposa 4S. Popeza simungadalirenso zosintha zambiri za iOS za mtundu wa run-of-the-mill, mtundu "watsopano" uyenera kukhala waukali kwazaka zosachepera ziwiri. Makasitomala amamvanso za izi ;-)
Chabwino, 4S idzakhala mibadwo iwiri mmbuyo ndipo Apple imatsimikizira mibadwo itatu kubwerera ...
Kotero izo ndithudi zidzakhala zofunikira kuti zikhale ndi cholumikizira chatsopano. Ngati anapanga chitsanzo chotsika mtengo ndi maonekedwe a 4S + 5. Sikoyenera kukhala ndi malire oterowo ndipo akhoza kukhala amitundu yambiri monga kale ndi iBooks... Zikanakhala foni yabwino kwa achinyamata, osati achinyamata okha pamtengo wotsika mtengo ... Pamene Apple ikukula, iyenera kukhala ndi mtengo wotsika ... Mwiniwake, ndili ndi 5 komanso womasuka ndipo ndazolowera kale 4S ndipo zimamveka zolemetsa komanso zazing'ono m'manja mwanga ... Koma osatinso chiwonetsero chachikulu!
Kwa ine panokha, kukhazikitsidwa kwa iPhone kungakhale kugwirizanitsa kakang'ono ka cholumikizira cha Mphezi ndi zinthu zina zonse za Apple. Sakanakhala ndi foni yokhala ndi cholumikizira chakale mu mbiri yawo pafupifupi chaka chimodzi. IPad "4" idabweranso posachedwa kukhazikitsidwa kwa "3" ndipo mochulukirapo kapena mocheperako idangokhala ndi cholumikizira chatsopano. Chifukwa china chingakhale chakuti amasiya makasitomala kuti asankhe pakati pa mafoni "awiri", ndipo makasitomala ambiri angasankhe kuti, mwachitsanzo, mutu wa banja agule iPhone 5S ndikugulira mkazi wake kapena ana ake mtundu wotsika mtengo. Koma iwo sakanabwereranso ku pulasitiki - Apple ikufuna kukhala mtundu wapamwamba kwambiri. Amangogwiritsanso zinthu zakale..
ngati iphone 5 mini idatuluka, angayembekezere kukhala ndi mawonekedwe, kuwonda, kupepuka ndi mawonekedwe (16: 9) a 5k. Apo ayi kudzakhala bwinja.
Samalani, ngakhale iPad mini ndi parasitic pa iPad retina. Kusiyana pakati pa 3,5 ndi 4 sikuli kwakukulu. Apple ikayenera kuchitapo kanthu kenanso ndikuwonjezera mbali ndi zida za iPhone yake yayikulu. Zikanakhala monga momwe mumalembera, zikanakhala zongotulutsidwa za 4S ndi mphezi, ndipo zingakhale zovuta kuti wina agule chinachake ngati 4S idzakhalabe muzoperekazo ndipo ingakhale yotsika mtengo kuposa mini. Komanso musaiwale kuti apulo adzakweza ma minis onse kuti afananize masinthidwe ngati chinthu chachikulu. Malingaliro anga, mini idzawoneka ngati kukhudza kwa ipod (yokulirapo pang'ono), idzakhala ndi purosesa ya A6 (yaikulu idzakhala ndi A7) ndi 1GB yamphongo, ndipo iphone yaikulu idzakhala yaikulu ndipo mwinamwake chinachake chonga. iphone note idzabwera. bwerani chaka, koma chokopa chachikulu cha Apple chidzakhala TV.
Michal Ždánský, ndikupangira kuti mupeze dikishonale ya mawu akunja.
Ndipo chifukwa chiyani?
Mtanthauzira mawu. Mawu akuti chiwembu ali ndi tanthauzo lonyoza ndipo ndi chiwembu chochitira munthu. Kodi ichi ndi chiwembu chotsutsana ndi Apple? Kapena mwina chiwembu cha Apple motsutsana ndi makasitomala? Mutu umenewo wathetsedwa mwatsoka.
Kunyamula ... Ndilibe mawu oti "choyambira" chanu. Bambo Žďánský, nkhani yanu sidzakhala yabwinoko kapena yadziko mopambanitsa ndi nthano ya m’chinenero chanu. Moona mtima, ndizochititsa manyazi kwambiri ...
Malingaliro anga, Apple ili kale ndi mini iPhone yake ndipo ndi 4S. M'malo mwake, ndikuganiza kuti ndidzafika pamlingo wa iPhone 5 pambuyo popanga siteji (tensi yokhala ndi cholumikizira chatsopano ndipo mwina adzapereka purosesa yatsopano ya A6). Ndawerenganso maganizo apa kuti iPad mini ndi parasite kwa abale akuluakulu ... Ine ndekha sindikuganiza kuti ndi tizilombo toyambitsa matenda, chifukwa ndikudziwa zomwe ndakumana nazo kuti ngati wina sakufuna piritsi lalikulu, sangagule ndipo adzayang'ana china chaching'ono (chophatikizana kwambiri). M'malo mwake, ndikuganiza kuti adadzaza dzenje pakati pa zinthu zake zapamwamba kwambiri. Ndili ndi pafupifupi chilichonse kuchokera ku Apple kunyumba, kotero ndikudziwa zomwe ndikunena, ndipo ngakhale ndili ndi iPad 2, ndinagulanso mini, yomwe ndimayenda nayo, ndipo ndili ndi chitsanzo chokulirapo komanso cholemera. kunyumba. Kotero kuchokera kumbali iyi, Apple inapambana, chifukwa malinga ngati iPad 2 ikugwira ntchito kwa ine, sindikuwona chifukwa chogula iPad 4 ... Komanso, ndikudziwa anthu ambiri omwe, ngati Apple sanatulutse iPad mini, angagule piritsi la 7" kwa wopikisana naye, chifukwa piritsi la 9,7" linkawoneka ngati lalikulu komanso lovuta kunyamula (amayembekezeradi).
Chabwino, ndingachilandire :) koma pamtengo wovomerezeka :)