Amaya Toman Wopanga wamkulu Jony Ive akuchoka ku Apple kukayambitsa kampani yake. Ive adagwira ntchito ku Apple kwa zaka pafupifupi makumi atatu, ndipo kuwonjezera pakupanga zinthu (komanso zamkati za Apple Stores) nthawi zambiri amaponyedwa m'mavidiyo omwe akuwonetsa zatsopano kuchokera ku Apple. Mawonekedwe a mawangawa, omwe Ive amavala mophweka, amawoneka osayang'ana pa kamera, ndipo amalankhula momveka bwino za zinthu zaposachedwa za Apple, wakhala chimodzi mwa zizindikiro za malonda a kampani (ndi chandamale cha nthabwala zambiri). M'nkhani yamasiku ano, tikubweretserani mwachidule makanema ofunikira kwambiri omwe Ive adachita.
1999, chaka cha Jony Ive ndi tsitsi
Makanema omwe Ive adachita ali ndi zinthu zingapo zofanana - mawonekedwe osavuta, T-shirt ya Ive yodziwika bwino, mawu osangalatsa okhala ndi mawu omveka bwino aku Britain komanso ... Ive adametedwa mutu. Koma nthawi zina Ive ankadzitamandira chifukwa cha chitsamba chobiriwira. Umboni ndi kanema wa 1999 pomwe wopanga wamkulu wa Apple amatitsimikizira kuti makompyuta amatha kukhala achigololo.
2009 ndi aluminium iMac
Ngakhale kuti vidiyo yomwe ili pamwambayi inayamba ku 1999, ndipo ambiri aife tikhoza kuganiza kuti Jony Ive wakhala akuwonekera pa malonda kuyambira Steve Jobs atabwerera ku Apple, ntchito yake monga mlaliki wa mavidiyo ndi pafupifupi zaka khumi zokha. Tiyenera kuzindikira kuti Apple yasankha munthu woyenera pa ntchitoyi.
2010 ndi iPhone 4 yosiyana kotheratu
Yotulutsidwa mu 4, iPhone 2010 inali yosiyana m'njira zambiri. Mwa zina, idadzitamandira mawonekedwe atsopano omwe ogwiritsa ntchito ambiri adakonda nawo. Apple ankadziwa bwino za kusintha kwa "anayi", ndipo anaganiza zolimbikitsa foni yamakono yake yatsopano mu kanema ndi Ive. Adachita nawo limodzi ndi wamkulu wa mapulogalamu a Scott Forstall. Anafotokoza mwachidwi galasi lakumbuyo kwa foni yamakono ndipo sanaiwale kutsindika kuti zonse zomwe zafotokozedwa zimayamba kukhala zomveka pokhapokha titatenga "anayi" m'manja mwathu.
2010 ndi iPad yoyamba
Mu 2010, kanema adatulutsidwa momwe Ive akufotokoza momwe zinthu zomwe sitingathe kuzimvetsetsa zimakhala zamatsenga mosavuta. "Ndipo ndi momwe iPad ilili," adatero, ndikuwonjezera kuti ngakhale ndi mtundu watsopano wazinthu za Apple, "mamiliyoni ndi mamiliyoni a anthu adzadziwa kugwiritsa ntchito."
2012 ndi Retina MacBook Pro
Mu 2012, Apple idayambitsa MacBook Pro yake yokhala ndi chiwonetsero chachikulu cha Retina. "Mosakayika ndi kompyuta yabwino kwambiri yomwe tidapangapo," adatero Ive muvidiyoyi - ndipo zinali zophweka kumukhulupirira. Ive mwiniyo adadzifotokozera kuti ndi "wotengeka" pachithunzichi.
2012 ndi iPhone 5
Kanema wolimbikitsa iPhone 5 ndiwosiyana m'njira zambiri ndi malo otsatsa a iPhone 4. Koma aka kanali koyamba kuti mawu a Ive atsindike ndi nyimbo zakuthambo, zoimbira, kutsindika mawu a Ive kwambiri. Malo otsatsira a iPhone 5 amakwaniradi Ive paudindo waukadaulo waukadaulo.
2013 ndi kufika kwa iOS 7
Malo otsatsa a iOS 7 anali amodzi mwa nthawi zomwe Ive amalankhula mozindikira za mapulogalamu m'malo mwa hardware. iOS 7 idabweretsa zosintha zingapo zofunika kwambiri, ndipo ndi ndaninso akanayenera kuzidziwitsa bwino padziko lapansi kuposa Jony Ive.
2014 ndi Apple Watch Sport
Ndi anthu ochepa omwe amatha kulankhula za aluminiyumu mwachidwi komanso mosangalatsa kwa mphindi zingapo panthawi imodzi. Jony Ive adachita izi momveka bwino muvidiyo yolimbikitsa Apple Watch Sport mu kapangidwe ka aluminium.
2014 ndi Apple Watch yachitsulo chosapanga dzimbiri
Ndi chilakolako chomwecho chimene adalankhula ndi dziko lapansi za aluminiyamu, Jony Ive angathenso kulankhula za zitsulo zosapanga dzimbiri. Mawu ngati "odziwika chifukwa cha mphamvu zake komanso kukana dzimbiri" amamveka ngati kusinkhasinkha kuchokera mkamwa mwake.
2014 ndi Gold Apple Watch Edition
Koma Jony Ive amathanso kuyankhula mochititsa chidwi za golide - mosasamala kanthu kuti zikugwirizana ndi mfundo yakuti 18-carat Apple Watch Edition inasiya kugulitsidwa chifukwa cha mtengo wake wapamwamba. Ngakhale pano, komabe, sanaiwale kutsindika bwino mfundo zoganiziridwa bwino za wotchiyo. Mukatsala pang'ono kuzizira kotero kuti simungagulenso ...
2015 ndi MacBook khumi ndi awiri inchi
Mu 2015, Apple idatulutsa mzere watsopano wa MacBooks. Kodi Mukukumbukira? Inde, ulaliki wawo sukanakhoza kuchitika popanda Ive. Kanema wotsatsira ndi kuphatikiza kochititsa chidwi kwa mawu a Ive, kuwombera mozama komanso nyimbo zakuthambo zakuthambo, ndipo sizingakupatseni mwayi wokayikira makina atsopano a Apple.
2016 ndi iPad Pro
Mu kanema wotsatsa wa iPad Pro, Ive samangofotokoza zomwe amathandizira pakupanga, komanso kutchula chinsinsi chomwe Apple ali nacho. Ananenanso kuti malingaliro abwino nthawi zambiri amachokera ku mawu abata - amatha kuwoneka ngati akuganizira ntchito yake ku Apple.
2017 ndi chikumbutso cha iPhone X
IPhone X idabweretsa kusintha kwakukulu komanso kofunikira pama foni am'manja kuchokera ku Apple, chifukwa chake ndizomveka kuti kufotokozera kwake sikungachitike popanda kutenga nawo gawo kwa Ive. Mu kanemayu, Ive amatha kufotokoza pafupifupi chilichonse mwazinthu "dazeni", kuyambira ndi kukana madzi ndikutha ndi ID ya nkhope. Palibe kusowa kwa nyimbo zomveka bwino komanso zojambulidwa mwaluso.
2018 ndi Apple Watch Series 4
Kanema wolimbikitsa Apple Watch Series 4 atha kuwonedwa m'mbuyo ngati nyimbo ya Ive. Awa ndiye malo otsatsa omwe Ive amawonekera, ndipo nthawi yomweyo kanema womaliza ndi Ive yomwe idawulutsidwa ngati gawo la Apple Keynote. Mvetserani nafe kufotokozera kochititsa chidwi kwa korona wa digito ndi zina za m'badwo wachinayi wa mawotchi anzeru ochokera ku Apple.
2019 ndi Mac Pro yotsutsana
Apple itayambitsa Mac Pro yake koyambirira kwa chaka chino, idayikanso kanema wotsatsira pa intaneti. Dzina la Ive likuwoneka momwemo, koma kuwonjezera pa mawu ake, titha kumvanso a Dan Ricco, wachiwiri kwa purezidenti wa Apple pa engineering ya hardware. Kanema wa "tsanzikani" mwina sangakupwetekeni mtima, koma ali ndi zonse zomwe timakonda pa makanema a Ive: mawu aku Britain, kuyandikira pafupi, komanso, aluminiyamu.
Chitsime: pafupi
