Tsekani malonda

Apple idalengeza zotsatira zake zandalama za kotala lachiwiri lazachuma chaka chino (kalendala kotala yoyamba), ndipo pafupifupi mwachizolowezi yakhala ikuphwanya mbiri miyezi itatu. Gawo lachiwiri la 2015 linabweretsa chiwongoladzanja chachiwiri chachikulu m'mbiri ya kampani. Idafika pamlingo wa 58 biliyoni, pomwe 13,6 biliyoni ndi phindu pamaso pa msonkho. Poyerekeza ndi chaka chatha, Apple idachita bwino ndi 27 peresenti. Malire apakati adakweranso kuchokera pa 39,3 peresenti mpaka 40,8 peresenti.

Mwina sizingadabwitse aliyense kuti iPhone idakhalanso dalaivala wamkulu, koma manambala akudodometsa. Ngakhale chiwerengero cha mayunitsi ogulitsidwa sichidzaposa mbiri yakale Ma iPhones 74,5 miliyoni kuchokera kotala lapitali, Komabe, ichi ndi chachiwiri zotsatira zabwino mu mbiri foni. Apple idagulitsa pafupifupi 61,2 miliyoni, kuchuluka kwa 40% kuposa nthawi yomweyi chaka chapitacho. Kubetcherana pamawonekedwe okulirapo kunalipiradi.

Kukula kumawoneka makamaka ku China, komwe malonda adakula ndi 72%, ndikupangitsa kukhala msika wachiwiri waukulu kwambiri wa Apple, ndipo Europe idatsitsidwa pachitatu. Mtengo wapakati wa iPhone wogulitsidwa ndiwosangalatsanso - $659. Izi zikukamba za kutchuka kwa iPhone 6 Plus, yomwe ndi $ 100 yodula kuposa chitsanzo cha 4,7-inch. Ponseponse, iPhone idawerengera pafupifupi 70 peresenti ya ndalama zonse.

Mosiyana ndi zimenezi, ma iPads akupitirizabe kugulitsa. Apple idagulitsa 12,6 miliyoni mgawo lomaliza, kutsika ndi 23 peresenti kuyambira chaka chapitacho. Ngakhale, malinga ndi Tim Cook, iPad ikadali ndi njira yayitali yoti ipite, mwina yafika pachimake ndipo ogwiritsa ntchito amakonda kwambiri iPhone 6 Plus kapena sasintha zida pafupipafupi monga mafoni. Ponseponse, piritsilo lidabweretsa 5,4 biliyoni pazogulitsa zonse, kotero silimayimira ngakhale khumi peresenti ya ndalama zomwe amapeza.

M'malo mwake, adawerengera ndalama zambiri kuposa ma iPad a Mac, ngakhale kusiyana kwake kunali kochepera $200 miliyoni. Apple idagulitsa ma PC 5,6 miliyoni mgawo lachiwiri, ndipo ma Mac akupitilizabe kukula, pomwe opanga ena nthawi zambiri akuwona kuchepa kwa malonda. Poyerekeza ndi chaka chatha, Mac idachita bwino ndi khumi peresenti ndipo idakhala yachiwiri yopindulitsa kwambiri pa Apple patapita nthawi yayitali. Ndipotu, ntchito zonse (zogulitsa nyimbo, ntchito, etc.), zomwe zinabweretsa phindu la pafupifupi mabiliyoni asanu, sizinasiyidwenso.

Pomaliza, zinthu zina, kuphatikiza Apple TV, AirPorts ndi zida zina, zidagulitsidwa $ 1,7 biliyoni. Kugulitsa kwa Apple Watch mwina sikunawonekere pakubweza kwa kotala ino, popeza adangogulitsa posachedwa, koma titha kudziwa momwe wotchiyo ikuyendera m'miyezi itatu, pokhapokha Apple atalengeza nambala ya PR posachedwa. Za Financial Times Komabe, Apple CFO Luca Maestri adawulula, kuti poyerekeza ndi 300 iPads yogulitsidwa pa tsiku loyamba la malonda mu 2010, manambala ndi abwino kwambiri.

Chief Executive Officer a Tim Cook adayamikanso zotsatira zazachuma: "Ndife okondwa pomwe iPhone, Mac ndi App Store zikuchulukirachulukira, zomwe zapangitsa kuti kotala lathu la Marichi likhale labwino kwambiri kuposa kale lonse. Tikuwona anthu ambiri akusamukira ku iPhone kuposa momwe tawonera m'mbuyomu, ndipo tili pachiwonetsero chosangalatsa cha kotala ya June pomwe Apple Watch ikuyamba kugulitsa.

Chitsime: apulo
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