Tsekani malonda

China ndi yofunika kwambiri kwa Apple, Tim Cook mwiniwake watsindika izi kangapo. Bwanji, pamene msika wa China uli wachiwiri waukulu kwambiri, pambuyo pa America, yomwe kampani ya California ingagwire ntchito. Koma mpaka pano, sizinathe kuchita bwino kwambiri ku Asia. Mgwirizano ndi wogwiritsa ntchito wamkulu kwambiri padziko lonse lapansi ukhoza kusintha zinthu, koma womalizayo amadzipangira yekha mikhalidwe yake. Ndipo Apple sanazolowere izi ...

Kukambitsirana ndi oyendetsa mafoni padziko lonse lapansi kunachitika molingana ndi zochitika zina. Munthu wokonda kugulitsa ma iPhones adabwera ku Apple, adasaina zomwe adauzidwa ndikuchoka ndi mgwirizano wosainidwa. Koma ku China zinthu ndi zosiyana. Mitundu ina imalamulira msika kumeneko. Samsung ikutsogola, kutsatiridwa ndi makampani ena asanu, Apple isanabwere. Chotsatiracho chikutayika makamaka chifukwa chakuti sichigulitsa iPhone pa intaneti ya woyendetsa wamkulu kwambiri m'dzikoli, China Mobile.

Chimodzi mwa zifukwa izi ndi chakuti panopa iPhone 5 ndi chabe okwera mtengo. Makasitomala aku China alibe mphamvu pazachuma monga ku United States, ndipo iPhone 5 mwina sikanapita patali chotere ngakhale itawonetsedwa m'sitolo iliyonse yaku China Mobile. Komabe, chilichonse chitha kusintha ndi iPhone yatsopano, yomwe Apple ibweretsa pa Seputembara 10.

Ngati zongopekazo zatsimikiziridwa ndipo Apple ikuwonetsa mtundu wotsika mtengo wa foni yake, pulasitiki iPhone 5C, mgwirizano ndi China Mobile ukhoza kukhala wosavuta kwambiri. Makasitomala ochulukirapo ku China amatha kumva kale za foni yotsika mtengo ya Apple. Kupatula apo, Samsung ndi opanga ena amalamulira pano chifukwa chakuti amasefukira pamsika ndi mafoni otsika mtengo a Android.

Koma ngati mgwirizanowu udzakwaniritsidwa sizidalira kwambiri China Mobile, yomwe ingakonde kupereka iPhone1, koma pa Apple ngati ingalole kusiya zomwe akufuna. "China Mobile ili ndi mphamvu zonse paubwenziwu," akutero Edward Zabitsky, woyang'anira wamkulu wa ACI Research. "China Mobile Kupereka iPhone Pomwe Apple Itsika Mtengo."

Mtengo wa iPhone 5 ku China umachokera ku 5 yuan (korona zosakwana 288) kufika ku 17 yuan, zomwe zimaposa kuwirikiza kawiri IdeaPhone ya K6, foni yamakono ya Lenovo. Ndi nambala yachiwiri pamsika waku China pambuyo pa Samsung. "Kukayika kwa Apple kupereka kuchotsera kulikonse komanso kukana kwa China Mobile kupereka ndalama zothandizira zida zodula mpaka pano kwalepheretsa mgwirizano," malinga ndi wofufuza John Bright wa Avondale Partners. "IPhone yotsika mtengo, yotsika mtengo kwambiri kwa makasitomala ambiri a China Mobile, ikhoza kukhala chinyengo chabwino." Ndipo kuti China Mobile idadalitsidwadi ndi makasitomala pansi pa lamba wake, kuwongolera 63 peresenti ya mabiliyoni-kuphatikiza msika.

Ndizotsimikizika kale kuti njira yopita ku mgwirizano wamba sidzakhala / sinali yophweka. Zokambirana pakati pa Apple ndi China Mobile zakhala zikuchitika kwa zaka zingapo. Kale mu 2010, Steve Jobs adakambirana ndi wapampando Wang Jinazhou. Iye adawulula kuti chirichonse chinali pa njira yoyenera, koma kenako kasamalidwe katsopano kanabwera mu 2012, ndipo zinali zovuta pa Apple. Mtsogoleri wamkulu a Li Yue adati ndondomeko ya bizinesi ndi kugawana phindu ziyenera kuthetsedwa ndi Apple. Kuyambira pamenepo, abwana a Apple Tim Cook mwiniwake adapita ku China kawiri. Komabe, ndizotheka kuti mgwirizano ulidi m'ntchito. Apple pa Seputembara 11 analengeza mfundo yofunika kwambiri, yomwe idzachitike mwachindunji ku China, tsiku lotsatira kukhazikitsidwa kwa zinthu zatsopano. Ndipo ndikulengeza kwa mgwirizano ndi China Mobile womwe ungakhale mutu womwe ungakhalepo.

Koma chinthu chimodzi ndi chotsimikizika - ngati China Mobile ndi Apple agwirana chanza, zikhala mgwirizano kuposa kale. Pali zokamba kuti wogwiritsa ntchito waku China adzakakamizanso gawo lazopeza kuchokera ku App Store. "China Mobile ikukhulupirira kuti iyenera kupeza chidutswa cha zomwe zili. Apple iyenera kukhala yosinthika kwambiri pazinthu zonse. ” akuyerekeza katswiri wolemekezeka pamsika waku China Tucker Grinnan wochokera ku HSBC.

Tidzadziwa zambiri pa 11/XNUMX, koma kwa onse awiri, mgwirizano womaliza utanthauza phindu.


1. China Mobile ndithudi ili ndi chidwi ndi iPhone, yomwe inatsimikizira pamene inayambitsa iPhone 4. Netiweki yake ya 3G sinali yogwirizana ndi foni iyi, kotero powopa kutaya makasitomala ake abwino, inayamba kupereka makadi amphatso mpaka $441 ndipo pa nthawi yomweyo anamanga netiweki Wi-Fi , kotero owerenga akhoza kuyang'ana pa intaneti ndi kuitana pa cholowa chake 2G maukonde pa iPhones awo. Panthawiyo, mnzake wamkulu wa Apple ku China anali wogwira ntchito ku China Unicom, komwe makasitomala ochokera ku China Mobile adasinthira.

Chitsime: Bloomberg.com
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