Kuchokera ku Alabama kupita ku Cupertino: Ulendo wa Tim Cook, kapena momwe adatsogolerera Apple pamtengo wa madola thililiyoni

Tim Cook adatenga ulamuliro wa Apple mu August 2011. Pambuyo pake, bwenzi lake ndi mlangizi Steve Jobs, adalandira ufumu waukulu komanso wopambana waukadaulo. Cook anali ndipo akadali ndi otsutsa ndi otsutsa ambiri omwe sankakhulupirira kuti adzatha kutsogolera Apple bwino. Ngakhale mawu amakayikitsa, Cook adatha kutsogolera Apple pamlingo wamatsenga wa madola thililiyoni. Kodi ulendo wake unali wotani?

Tim Cook anabadwira Timothy Donald Cook ku Mobile, Alabama mu November 1960. Anakulira pafupi ndi Robertsdale, komwe adaphunziranso sukulu ya sekondale. Mu 1982, Cook adamaliza maphunziro awo ku Auburn University ku Alabama ndi digiri ya engineering ndipo chaka chomwecho adalowa nawo IBM mugawo latsopano la PC. Mu 1996, Cook anapezeka ndi multiple sclerosis. Ngakhale kuti pambuyo pake zinatsimikiziridwa kukhala zolakwika, Cook akunenabe kuti mphindi ino inasintha maganizo ake a dziko. Anayamba kuthandizira zachifundo komanso kukonza mipikisano yoyendetsa njinga pazifukwa zabwino.

Atachoka ku IBM, Cook adalowa nawo kampani yotchedwa Intelligent Electronics, komwe adagwira ntchito ngati mkulu woyang'anira ntchito. Mu 1997, anali wachiwiri kwa purezidenti wazinthu zamakampani ku Compaq. Panthawiyo, Steve Jobs adabwerera ku Apple ndipo adakambirana kuti abwerere ku udindo wa CEO. Jobs adazindikira kuthekera kwakukulu kwa Cook ndikumuyika ngati wachiwiri kwa purezidenti wamkulu wa opareshoni: "Maganizidwe anga adandiuza kuti kujowina Apple ndi mwayi wopezeka kamodzi, mwayi wogwira ntchito kwa akatswiri opanga zinthu, komanso kukhala ndi mwayi wochita zinthu mwanzeru. pagulu lomwe lingathe kuukitsa kampani yayikulu yaku America," akutero.

Zithunzi za moyo wa Cook:

Zithunzi

Tim Cook High School BI

Tim Cook IBM

Ntchito za Cook

Tim Cook BI

Tim Cook Steve Jobs Keynote

Tim Cook iPod BI

Tim Cook Steve Jobs BI

Chimodzi mwazinthu zoyamba zomwe Cook adayenera kuchita ndikutseka mafakitole ake ndi malo osungiramo zinthu zake ndikuyika opanga makontrakitala - cholinga chake chinali kupanga voliyumu yochulukirapo ndikutumiza mwachangu. Mu 2005, Cook adayamba kupanga ndalama zomwe zingatsegulire tsogolo la Apple, kuphatikiza kupanga mapangano ndi opanga ma flash memory, omwe pambuyo pake adapanga chimodzi mwazinthu zazikulu za iPhone ndi iPad. Ndi ntchito yake, Cook adathandizira kwambiri kukula kwa kampaniyo, ndipo chikoka chake chinakula pang'onopang'ono. Anakhala wodziŵika chifukwa cha mkhalidwe wake wopanda chifundo, wosalekeza wa kufunsa mafunso kapena kuchitira misonkhano yaitali imene kaŵirikaŵiri inkatenga maola angapo kufikira pamene chinachake chathetsedwa. Kutumiza kwake maimelo nthawi iliyonse yatsiku - ndikuyembekezera mayankho - kudakhalanso nthano.

Mu 2007, Apple idayambitsa zosintha zake zoyambirira za iPhone. Chaka chomwecho, Cook anakhala mkulu woyang’anira ntchito. Anayamba kuwonekera kwambiri pagulu ndikukumana ndi akuluakulu, makasitomala, othandizana nawo komanso osunga ndalama. Mu 2009, Cook adasankhidwa kukhala CEO wa Apple. M'chaka chomwecho, adaperekanso gawo la chiwindi chake ku Jobs - onse anali ndi mtundu wamagazi womwewo. “Sindidzakulolani kuti muchite izi. Ayi, "Jobs adayankha panthawiyo. Mu Januwale 2011, Cook abwereranso paudindo wa CEO kwakanthawi wa kampaniyo, pambuyo pa imfa ya Jobs mu Okutobala chaka chomwecho, amalola mbendera zonse ku likulu la kampaniyo kuti zitsitsidwe mpaka theka.

Kuima m’malo a Jobs ndithudi sikunali kophweka kwa Cook. Ntchito zimadziwika kuti ndi m'modzi mwa ma CEO abwino kwambiri m'mbiri, ndipo anthu wamba komanso akatswiri ambiri amakayikira kuti Cook atha kulanda bwino ntchito. Cook adayesetsa kusunga miyambo ingapo yomwe idakhazikitsidwa ndi Jobs - izi zikuphatikiza kuwonekera kwa akatswiri a rock pamisonkhano yamakampani kapena "One More Thing" yotchuka ngati gawo la Keynotes.

Pakalipano, mtengo wamsika wa Apple ndi madola thililiyoni. Kampani ya Cupertino idakhala kampani yoyamba yaku America kukwaniritsa izi. Mu 2011, mtengo wamsika wa Apple unali 330 biliyoni.

Chitsime: Business Insider