Michal Marek Ngakhale Apple Watch idzafika pamashelefu opitilira mwezi umodzi, atha kudzitamandira kale ndi mphotho yapamwamba yochokera ku bungwe la International Forum Design. Dzina lenileni la mphothoyo ndi 2015 iF Gold Award ndipo ndi mphotho yapachaka yopanga mafakitale. Oweruza adatcha Apple Watch "chithunzi".
Lingaliro lophatikizira zida zapamwamba monga zikopa ndi zitsulo ndi matekinoloje aposachedwa kwambiri kuti apange chowonjezera chamunthu payekhapayekha chinapangitsa chinthu chabwino kwambiri chopatsa ogwiritsa ntchito mosadziwika bwino. Apple Watch imakhala ndi zambiri zamapangidwe ndipo ndi kapangidwe kodabwitsa. Iwo ali kale chizindikiro kwa ife.
Bungwe la International Forum lakhala likupereka mphoto zolemekezeka kuyambira 1953, ndipo oweruza ake amayesa zinthu malinga ndi njira zosiyanasiyana, kuphatikizapo luso, kusankha zinthu, kukonda chilengedwe, khalidwe lapangidwe, chitetezo, ergonomics, magwiridwe antchito ndi digiri ya luso. Apple Watch inali imodzi mwazinthu ziwiri zokha zolumikizirana patelefoni mwa opikisana 64 omwe adapambana gulu lalikulu la golide.
Kampani yochokera ku Cupertino yatolera zopambana zingapo. Mwa omwe apambana pa iF Design Awards ndi zinthu zazikulu za Apple monga iPhone 6, iPad Air ndi iMac. Mwa omwe adalandira mphotho zam'mbuyomu palinso oimira osiyanasiyana a Apple Chalk, kuphatikiza ma EarPods ndi Apple Keyboard. Ponseponse, Apple yalandira kale 118 iF Design Awards, ndi 44 ya mphothoyi ili mgulu lapamwamba kwambiri la "Golide".
Ndiwokondwa kwambiri ku Cupertino za kupambana kotere kwa wotchi yawo. Mapangidwe a Apple Watch akuyenera kukhala chimodzi mwazokopa zazikulu komanso gawo lalikulu pakutsatsa kwawo. Apple imayesa kudzisiyanitsa ndi ena opanga "zovala" ndikukongoletsa Apple Watch ngati chowonjezera chokoma. Tim Cook ndi gulu lake akufuna kupititsa patsogolo makampani opanga mafashoni mwanjira yawoyawo kudzera mu Apple Watch. Iwo sakukonzekera kungobweretsa chidole china chamagetsi kwa okonda ochepa komanso okonza magazini aukadaulo.
Kupatula apo, mawonekedwe a kampeni yotsatsa amawonetsa komwe Apple ikufuna kuyang'ana ndi wotchi yake. Apple Watch yawonekera mpaka pano, mwachitsanzo pachikuto cha magazini ya Self, kumene adawonetsedwa ndi chitsanzo Candice Swanepoel, mkati mwa chithunzithunzi mafashoni magazini Vogue kapena mu Chinese Yoho fashion magazine.
Kulipira PR ndi kupitirira manda - "Ndikuimba ukulu wanu" - iyi ndi APPLE??
Zimandikumbutsa za "madokotala" omwe amaperekedwa kwa ndale ndi mayunivesite osiyanasiyana. Kwenikweni mayunivesite onse amawapereka kwa anthu ena popanda kudziwa chilichonse choti athandizire. Palibe amene akudziwa kuti yunivesiteyo idzafuna liti wandale yemwe akufunsidwa kuti apereke thandizo. Pankhani ya Apple, ndingaganize kuti ndi m'modzi mwa omwe amathandizira mpikisano, kapena kuti nthawi zonse amakonzekeretsa oweruza ndi iPads, ndi zina zotero. Ine ndine mlengi ndekha, ndipo kuchokera kwa akatswiri, chinthu chokhacho. zomwe zimandisangalatsa za Apple Watch ndikuthekera kosintha chingwe. Ponena za kapangidwe kake, ine ndekha ndimayembekezera zambiri kuchokera ku kampaniyi. Ndi mankhwalawa, sanadutse mthunzi wake ngakhale mwangozi. Mfundo yoti Apple Watch iyenera kuphatikizidwa pakati pazithunzi zomwe zili pafupi ndi, mwachitsanzo, stopwatch ya Starck, ilibe funso.