Ondrej Holzman Ngati mukufuna kugula zinthu za Bose, musayang'anenso Apple Online Store. Kampani yaku California yawatulutsa m'sitolo yake yapaintaneti, ndipo titha kuyembekezera kuti asiye kuwonekera pamashelefu a njerwa ndi matope pasanathe. Nkhondo yampikisano pakati pa Bose ndi Beats, yomwe Apple idagula pakati pa chaka chino, ikupitilira.
Zakuti Apple isiya kugulitsa mahedifoni a Bose, mpikisano wachindunji ku Beats ndi Dr. Dre, muzochita zake, akhala akuganiziridwa kwakanthawi. Tsopano, zinthu za Bose zachotsedwa ku Apple Online Store. Palibe SoundLink Mini kapena SoundLink III yoperekedwa pano pano.
Bose ndi Beats ngakhale sabata yatha iwo anamaliza masewera a patent okhudzana ndi kuchepetsa phokoso lozungulira, koma akupitilizabe kumenyera kasitomala aliyense pamsika. Mwachitsanzo, Bose adasaina mgwirizano wokwera mtengo kwambiri ndi NFL, womwe umatsimikizira kuti osewera ndi makochi onse ayenera kuvala mahedifoni ake pamasewera ndi zoyankhulana.
Ngati wina aphwanya mgwirizano, adzalipidwa, monga 49ers quarterback Colin Kaepernick adawona kale. Woyambitsa nawo Beats Jimmy Iovine, komabe, kuletsa kofananako kwa mahedifoni a Beats ndi Dr. Dre amalandila. Izi zili choncho chifukwa zimapanga kutsatsa kwakukulu pazogulitsa zake popanda kampaniyo kuchita chilichonse.
Kuphatikiza pa Beats, masitolo a Apple tsopano ali ndi oyankhula a Sennheiser ndi Bowers & Wilkins. Muyenera kupita kwina kukagula zinthu za Bose.
... Ndipo izi zigwiranso ntchito kwa ena omwe samvera zomwe Apple akufuna. Ndikuganiza kuti Dr. Dre adzakweza pang'onopang'ono mitundu ina yonse ngati sayika mtengo wotsika mokwanira ndipo Apple sapeza malire okwanira. Tchipisi za Apple zinali chabe chidutswa chachikulu kwambiri chazakudya cha Apple chomwe chinagulitsidwapo ...