Tsekani malonda

Dzulo uthenga kutha kwa Scott Forstall ku Apple kunabwera ngati bolt kuchokera ku buluu. Wogwira ntchito kwanthawi yayitali kukampani yaku California akuchoka mwadzidzidzi, popanda kufotokoza, komanso pafupifupi nthawi yomweyo. Chifukwa chiyani zidachitika?

Ili ndi funso lomwe mwina ambiri a inu mwadzifunsapo. Tiyeni tifotokoze mwachidule mfundo zomwe tikudziwa zaulamuliro wa Scott Forstall ku Apple, kapena zomwe zikuganiziridwa ndi zifukwa zotani zomwe adachoka.

Poyambira, Forstall wakhala wachiwiri kwa wachiwiri kwa purezidenti wa iOS ku Apple zaka zingapo zapitazi. Kotero iye anali ndi chitukuko chonse cha makina ogwiritsira ntchito mafoni pansi pa chala chake. Forstall wakhala akugwirizana ndi Apple kwa zaka zambiri. Anayamba ku NEXT kumayambiriro kwa zaka za m'ma 90 ndipo adagwira ntchito pa NEXTSstep, Mac OS X ndi iOS kuchokera pachibelekero. Ngakhale ntchito ya Forstall ndi yofunika kwambiri kwa Apple, Tim Cook analibe vuto kuthetsa ubale wa ntchito ndi iye. Ndi funso ngati zonse zidakonzedwa pasadakhale kapena chinali chisankho kuyambira miyezi yapitayi. Mwachidziwikire, ndikuwona njira yachiwiri, ndiye kuti, zomwe zidachitika m'miyezi ingapo yapitayi zidawonetsa ortel ya Forstall.

Zothandiza bwanji zolemba John Gruber, chifukwa cha mbiri yonse yomwe Forstall ali nayo, sitipeza ngakhale kuvomereza mwachidule za ntchito zake m'mawu atolankhani a Apple ndi mawu a Tim Cook. Panthawi imodzimodziyo, mwachitsanzo, kumapeto kwa Bob Mansfield, yemwe potsiriza anasintha maganizo ake za kuchoka (?), Mawu oterowo anamveka kuchokera kwa mkulu wa Apple.

Ngakhale malinga ndi zochitika zina, titha kunena kuti Scott Forstall sakusiya boti la apulo mwakufuna kwake. Zikuoneka kuti adakakamizika kuchoka, mwina chifukwa cha kukoma kwake, khalidwe lake kapena mavuto ndi iOS 6. Palinso kulankhula kuti poyamba anali otetezedwa ndi ubwenzi wake wapamtima ndi Steve Jobs. Komabe, izo tsopano ndithudi zapita.

Panali malipoti am'mbuyomu akuti Forstall sanagwirizane ndi oyang'anira ena apamwamba a Apple. Zinanenedwa kuti ndi iye amene analimbikitsa skeuomorphism yotsutsana (kutsanzira zinthu zenizeni, zolemba za mkonzi), pamene wojambula Jony Ivo ndi ena sanakonde. Ena amatsutsa kuti anali Steve Jobs yemwe adayambitsa kalembedwe kameneka Forstall isanachitike, kotero titha kungolingalira komwe kuli chowonadi. Komabe, izi sizinali zokhazo zomwe zinanenedwa za Forstall. Ena mwa anzake ankanena kuti Forstall nthawi zonse ankadzitamandira chifukwa cha kupambana kwake, kukana kuvomereza zolakwa zake komanso anali kuchita misala. Anzake, omwe adapempha kuti asatchulidwe pazifukwa zodziwikiratu, adanena kuti anali ndi ubale wovuta kwambiri ndi mamembala ena akuluakulu a Apple, kuphatikizapo Ive ndi Mansfield, kuti amapewa misonkhano ndi Forstall - pokhapokha ngati Tim Cook analipo.

Komabe, ngakhale sitinkafuna kuthana ndi nkhani za Cupertino zamkati, zochita zake "za anthu" zinatsutsana ndi Forstall, mwatsoka. Pang'onopang'ono adadula nthambi pansi pake chifukwa cha Siri, Maps ndi iOS chitukuko. Siri chinali chachilendo chachikulu cha iPhone 4S, koma sichinayambe chaka chimodzi, ndipo "chinthu chachikulu" pang'onopang'ono chinakhala ntchito yachiwiri ya iOS. Talemba kale zambiri za zovuta ndi zolemba zatsopano zopangidwa ndi Apple yokha. Koma izi ndizomwe zidawonongera Scott Forstall pamodzi ndi kuchedwa kwa makina opangira mafoni powerengera komaliza. Popeza iOS 6, ogwiritsa ntchito amayembekezera zatsopano komanso kusintha kwakukulu. Koma m'malo mwake, kuchokera ku Forstall, yemwe adapereka dongosolo latsopano ku WWDC 2012, adalandira iOS 5 yosinthidwa pang'ono - yokhala ndi mawonekedwe omwewo. Tikawonjezera zongopeka zonse zoti Forstall anakana kusaina kalata yopepesa yomwe Tim Cook pamapeto pake adatumiza m'malo mwake kwa ogwiritsa ntchito okhumudwa a Maps atsopano, lingaliro la wotsogolera wamkulu lochotsa wogwira naye ntchitoyo ndilomveka.

Ngakhale Forstall mwina anali m'modzi mwa omwe adakankhira kuti iPhone ikhale yokhazikika pa OS X pachimake, yomwe titha kuiganizira lero ngati gawo lofunikira pakupambana konse, tsopano, m'malingaliro anga, iOS ikupeza mwayi wachiwiri. Mawonekedwe ogwiritsira ntchito adzatsogoleredwa ndi Jony Ive. Ngati ntchito yake ikupanga zotsatira zomwe zimakhala nazo pakupanga mapangidwe a hardware, ndiye kuti tili ndi zambiri zoti tiyembekezere. Kodi skeuomorphism yomwe yatchulidwa kale idzatha? Kodi titha kuyembekezera zatsopano zatsopano mu iOS? Kodi iOS 7 idzakhala yosiyana? Onsewa ndi mafunso omwe sitinadziwebe mayankho ake. Koma Apple ikulowa munyengo yatsopano. Ndikoyenera kukumbutsa apa kuti gawo la iOS lidzatsogozedwa ndi Craig Federighi, osati Jony Ive, yemwe ayenera kukambirana ndi Federighi pazogwiritsa ntchito.

Ndipo chifukwa chiyani John Browett akuthera ku Apple? Kusintha kumeneku pa udindo wa mkulu wa malonda sikodabwitsa. Ngakhale Browett analowa kampani kokha kumayambiriro kwa chaka chino, pamene iye m'malo Ron Johnson, iye analibe ngakhale nthawi kusiya chizindikiro chofunika kwambiri. Koma pali zizindikiro zoti Tim Cook adayenera kukonza zolakwika zomwe adachita atalemba ntchito Browett. Sizinali chinsinsi kuti anthu ambiri adadabwa ndi kusankhidwa kwa Browett mu Januwale. Bwana wazaka 49 wakale wa Dixons, wogulitsa zamagetsi, amadziwika kuti amayang'ana kwambiri phindu kuposa kukhutira kwa ogwiritsa ntchito. Ndipo izi, ndithudi, ndizosavomerezeka mu kampani yomwe imadalira zomwe makasitomala amakumana nazo pogula ku Apple Stores. Kuphatikiza apo, malinga ndi zomwe anthu ena ku Apple adachita, Browett sanagwirizane ndi utsogoleri wa kampaniyo, kotero kuti kuchoka kwake kunali zotsatira zomveka.

Ziribe chifukwa chake kutha kwa amuna onsewa, nyengo yatsopano ikuyembekezera Apple. Nthawi yomwe, malinga ndi mawu a Apple omwe, ikufuna kuphatikiza chitukuko cha hardware ndi mapulogalamu kwambiri. Nthawi yomwe mwina Bob Mansfield ayamba kuyankhula momveka bwino ndi gulu lake latsopano, komanso nthawi yomwe tidzawona mawonekedwe a Jony Ive osadziwika kale.

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