Philip Houska [su_youtube url=”https://youtu.be/7U7Eu8u_tBw” wide=”640″]
Pachikumbutso cha Earth Day, chomwe chidzachitika pa Epulo 22, Apple idatulutsa zotsatsa zatsopano zomwe zikuyang'ana kwambiri zomwe kampaniyo ikuchita komanso zomwe angachite kuti pakhale malo abwinoko komanso obiriwira, makamaka pankhani yochepetsa kutulutsa mpweya.
Malo otsatsa a 45-wachiwiri otchedwa "iMessage - Renewable Energy" amapatsa wowonera chithunzithunzi cha momwe mauthenga omwe amatumizidwa kuchokera ku chipangizo chosankhidwa amayenda molunjika kumalo obiriwira a kampani, omwe 100 peresenti amayendetsedwa ndi magwero ongowonjezedwanso mu mawonekedwe a dzuwa, mphamvu yamphepo ndi magetsi, komanso gasi.
Zonse zimayamba pawindo la pulogalamu ya Mauthenga. Ma thovu amtundu wabuluu ndi obiriwira amawonekera, omwe amaphatikizidwa ndi zithunzithunzi zodziwika bwino ndi zolemba zomwe zili ndi ziwerengero zosiyanasiyana, komanso mapu ophatikizidwa ndi komwe kuli data ya Apple, komwe mauthenga onse amayenda. Zonsezi zimasinthidwa mochititsa chidwi ndikutsagana ndi nyimbo zosangalatsa zopumula ndi mawu akugogoda zilembo pa kiyibodi.
Lingaliro lalikulu la malowa ndizomwe kampaniyo ikufuna kukonza chilengedwe. Pafupifupi, pafupifupi mamiliyoni angapo a mauthenga amatumizidwa tsiku ndi tsiku, ndipo poganizira kuti malo opangira ma data a Apple amathandizidwa ndi zinthu zomwe zingangowonjezedwanso, aliyense amawonetsa chikondi kwa Mayi Earth ndi uthenga wawo wotumizidwa.
Malo opangira ma data a chimphona cha Cupertino akhala akugwira ntchito pazinthu zongowonjezwdwanso kuyambira 2013, ndipo zomwe kampaniyo ikufuna kuti mawa ikhale yobiriwira sizimafowoka, m'malo mwake, ikukula. Umboni wa kuyesayesa kumeneku si waposachedwa "Apps for Earth" kampeni, komanso zisudzo loboti yobwezeretsanso amene kupereka zobiriwira zobiriwira.
