Ondrej Holzman Ben Keighran, munthu wofunikira pakupanga Apple TV yaposachedwa, akusiya Apple patatha zaka zinayi. Keighran adabwera ku Cupertino ngati gawo lopeza choyambira chake Chomp, ndipo malinga ndi mawu ake, tsopano akufuna kuyesanso china chake.
"Sindikufuna kupanga basi wakupha koma kampani yanga yodziwika bwino, " adanena ovomereza Makhalidwe Keighran, yemwe amayang'anira mawonekedwe a pulogalamuyo m'zaka zitatu zapitazi M'badwo wachinayi Apple TV. Apple pano patatha zaka zoyembekezera zoperekedwa September watha.
Ben Keighran adalumikizana ndi Apple ku 2012. Ndipamene kampani ya California inagula choyambitsa chake choyambira Chomp, chomwe adayambitsa ndi Cathy Edwards. Izo kale Apple adachoka zaka ziwiri zapitazo ndipo mnzakeyo tsopano amutsatira. Keighran akufuna kuyesa china chatsopano.
Sananene za tsogolo lake kapena ntchito yake ku Apple, koma adavomereza kuti mbali za Chomp zake zidagwiritsidwa ntchito papulogalamu ya Apple TV yatsopano. Anawululanso kuti popanga bokosi latsopano la Apple set-top, "tinafufuza njira zambiri zoperekera chodabwitsa cha TV." Anati chisankho chake chochoka ku Apple sichinali chophweka, chifukwa "adakonda kwambiri anthu, chikhalidwe ndi malonda" ku Apple.
Iye anakana kuwulula zotheka zamtsogolo za Apple. Komabe, iye mwini akuwoneka kuti anali ndi gawo lalikulu pakupanga tvOS, makina opangira opaleshoni omwe adatengera Apple TV masitepe ambiri kuposa omwe adatsogolera. M'badwo wachinayi wa Apple set-top box adayambitsa, mwachitsanzo, App Store yake kapena Siri voice assistant.
