Apple Music ndi NBA zimabweretsa mndandanda wamasewera a hip-hop okha

Kulowa kwa Apple mdziko lamasewera otsatsira nyimbo kulinso ndi phindu kutsutsa Jimmy Iovine, wopanga Apple Music. Iye, pamodzi ndi ena ambiri, adadzudzula ntchitoyi makamaka chifukwa cha chitsanzo cha bizinesi komanso kuti sangathe kukula mwachuma. Komabe, Apple sasiya ntchitoyo, m'malo mwake, ikulimbitsa mbiri yake m'njira zosiyanasiyana. Chaposachedwa kwambiri ndi mgwirizano ndi bungwe la basketball laku America NBA.

Monga gawo la mgwirizanowu, Base:Line playlist idapangidwa mu Apple Music service, pomwe mafani a NBA azitha kumva nyimbo pamasamba ochezera pa intaneti pazithunzi zamasewera, kugwiritsa ntchito kapena patsamba lovomerezeka la bungwe. Komabe, mndandanda wazosewerera umatsegulanso chitseko cha matalente obisika, popeza nyimbo zambiri zimapangidwa ndi akatswiri odziyimira pawokha pansi pa chizindikiro cha UnitedMasters.

Ndi wofalitsa wamng'ono yemwe amayang'ana kwambiri ojambula atsopano komanso odziimira okha. "Kuperekedwa kwa nyimbo tsopano ndi kwakukulu kuposa momwe ofalitsa achikhalidwe angagwirire, ndipo oimba amasiku ano akufikira omvera pamaso pa ofalitsa," Woyambitsa UnitedMasters Steve Stoute adatero poyankhulana koyambirira. Wosindikizayo tsopano akugawira nyimbo kuchokera kwa ojambula oposa 190, kwa ambiri omwe Base: Line playlist ndi mwayi wodziwonetsera. Mndandandawu udzasinthidwa Lachitatu lililonse ndipo azikhala ndi nyimbo 000 za hip hop.

Mgwirizano pakati pa Apple ndi NBA ndiwosangalatsanso chifukwa Eddy Cue, wachiwiri kwa purezidenti wa Apple pazantchito, ndiwokonda kwambiri mpira wa basketball. The playlist likupezeka tsopano pomwe pano.

"Ngati mukufuna kupita pawonetsero ngati wojambula wodziyimira pawokha kunja kwa malamulo okhazikitsidwa ndi nyimbo, muyenera kupanga mwayi wanu wopambana - ndizofanana kwambiri mu basketball. Ndi mgwirizano ndi NBA kuti tikubweretserani mndandanda wazosewerera wapaderawu, wopangidwa ndi Apple Music ndi manejala wodziwika bwino wa hip-hop Steve Tout ndi kampani yake UnitedMasters. Apa mupeza obwera kumene aluso odziyimira pawokha omwe akufunitsitsa kukwaniritsa zolinga zawo. 'Kuyika nyimbo zanu pamndandanda woyenera pa nthawi yoyenera ndikofunikira mukakhala katswiri wodziyimira pawokha,' akutero Ebro wa Apple Music. 'BASE: LINE ndi yabwino kwa izi.' Seweroli limasinthidwa pafupipafupi, ndiye ngati mumakonda china chake mukumvetsera, onjezerani ku laibulale yanu." akulemba Apple m'mafotokozedwe ovomerezeka a playlist.

Chitsime: Bloomberg