Tsekani malonda

Pulogalamu yamagalimoto ya Apple idayamba kukambidwanso m'ma TV. Kampani yaku California imayenera kuwonetsa chidwi ndi wopanga magalimoto apamwamba, British McLaren. Mwiniwake wa gulu la Formula 1 wakana zongopeka ngati izi, komabe ndi chidziwitso chosangalatsa kwambiri. Kuphatikiza apo, pakakhala kuyankhula kwina kokhudzana ndi kupezeka kwa Apple, palinso nkhani zoyambira Lit Motors, zomwe zili ndi ukadaulo wokhazikika wamagalimoto odziyendetsa okha.

Nyuzipepalayi inabwera ndi nkhani yokhudza chidwi cha Apple pakupanga magalimoto apamwamba komanso masewera a McLaren Financial Times kutchula magwero anu. Kampani yaku Britain nthawi yomweyo idakana izi, ponena kuti "pakali pano palibe zokambirana zokhudzana ndi ndalama kapena kupeza". Komabe, McLaren sanakane zokambirana zomwe zingachitike m'mbuyomu kapena zam'tsogolo. Financial TimesThe New York Times, yomwe inanenanso za chidwi cha Apple chofuna kupeza kapena kuyika ndalama ku McLaren, idathandizira nkhani zawo ngakhale atakana.

Nthawi yomweyo, ndemanga zidawonekera nthawi yomweyo chifukwa chake mgwirizano ndi wopanga makina odziwika bwino atha kukhala osangalatsa kwambiri kwa Apple potengera ntchito yake yachinsinsi yamagalimoto. Chimphona cha California chitha kupindula ndi zabwino zomwe McLaren amadalira. Kwenikweni ndi dzina lodziwika padziko lonse lapansi, kasitomala wokhazikika komanso pulogalamu yapamwamba yofufuza ndi chitukuko.

Zinthu zitatuzi zingakhale zofunika kwambiri kwa kampani ya Cook, pazifukwa zingapo. "McLaren ali ndi chidziwitso ndi makasitomala apamwamba omwe amapanga kusiyana pakati pa zabwino ndi zabwino kwambiri. Pamalingaliro awa, McLaren atha kukhala othandiza kwambiri kwa Apple pamagalimoto, "adauza magaziniyo. Bloomberg katswiri pa William Blair & Co. Anil Doradla.

Mwinamwake gawo lofunika kwambiri ndilo likulu la kafukufuku ndi chitukuko. Chizindikiro chochokera ku Woking, England chili ndi mbiri yotakata, pomwe imayang'ana kwambiri pazigawo zamagalimoto, makina owongolera, kukonza maubwenzi ndi ogulitsa, kuyesa zida zapamwamba monga aluminiyamu kapena ma composites a kaboni ndi ulusi. Amakhalanso ndi chidziwitso ndi zinthu za aerodynamic. Kwa Apple, kupeza koteroko kungatanthauze kupeza chidziwitso chofunikira komanso akatswiri angapo, mothandizidwa ndi zomwe zitha kupititsa patsogolo ntchito yake.

Ziyenera kuwonjezeredwa kuti McLaren amakhalanso ndi chidziwitso ndi magalimoto amagetsi (P1 hypercar) ndi machitidwe obwezeretsanso mphamvu za kinetic, zomwe zimagwiritsidwa ntchito mu mabatire a magalimoto a Formula 1. Choncho, British automaker ikhoza kukhala chinthu chofunika kwambiri pa ntchito yachinsinsi. pansi pa dzina la "Titan" momwe Apple ikuyang'ana mwayi wa momwe ingalowerere m'dziko lamagalimoto.

Chifukwa chake, ngakhale mgwirizano wa Apple ndi McLaren ukhoza kukhala ndi miyeso ingapo, mwina ungakhale wofunikira kwa Apple pakadali pano makamaka potengera chidziwitso ndiukadaulo, zomwe aku Britain ali nazo, mwa zina, pansi pa mbendera ya McLaren Technology Group ndi masauzande ambiri. antchito.

Kupeza kwa Lit Motors, koyambira ku San Francisco komwe kumagwira ntchito yopanga njinga zamoto zamawiro awiri ndikuyesa kuyipanga ngati galimoto yachikale, ikukambidwa ndendende pamalingaliro opeza ukadaulo komanso chidziwitso chofunikira. . Nyuzipepalayi inanena za nkhaniyi The New York Times kutengera magwero ake omwe sanatchulidwe.

Lit Motors ili ndi matekinoloje osangalatsa mu repertoire yake, yomwe imaphatikizanso zodziyendetsa zokha. Ndi zinthu zotere zomwe Apple ingagwiritse ntchito popanga galimoto yake yodziyimira payokha, yomwe zokambiranazo. motsogozedwa ndi Bob Mansfield mwina akupita. Ngakhale zili choncho, omwe amapanga ma iPhones safuna kudzizindikiritsa okha ndi zomwe zachitika poyambira izi, koma m'malo mwake amagwiritsa ntchito luso lawo laukadaulo, thandizo la akatswiri komanso chidziwitso chofunikira.

Sizikudziwikabe kuti zonsezi zidzayenda kuti m'miyezi kapena zaka zingapo. Malinga ndi malipoti osiyanasiyana, Apple iyenera kukhala ndi galimoto yake yoyamba (yodziyendetsa yokha kapena ayi) yokonzeka pofika 2020, ena amatero pambuyo pake. Komanso, tsopano mwina mulibe Apple konse sakudziwa, kumene adzapita ndi ntchito yake.

Chitsime: Financial Times, The New York Times, pafupi
.