Alza anali ndi Black Friday kuyang'aniridwa ndi woyang'anira sitolo

Alza.cz ikupitilizabe kugwirizana ndi woyang'anira sitolo. Adawunikiranso zochotsera zonse zomwe zidaperekedwa mu shopu yaku Czech monga gawo lamwambo wa Black Friday womwe udakhazikitsidwa dzulo. Ichi ndi china mwazinthu zingapo zomwe kampaniyo, kutengera mayankho ochokera kwa makasitomala, nthawi zonse imayesetsa kukonza njira zake zochotsera zowonekera. Alza.cz yakhala ikuyesetsa njira yowonekera komanso yowongoka kwa nthawi yayitali, chifukwa chake imafotokoza poyera za ndondomeko yamitengo ngati gawo la zolimbikitsa zosiyanasiyana. NDI Wogulitsa sitolowakhala akugwirizana kuyambira kugwa kwatha, pamene kampaniyo inayamba kumupatsa deta yamtengo wapatali.

"Kukwezera mtengo wapachiyambi kuti mulankhule kuchotsera kwakukulu kumasemphana ndi malamulo athu. Kuti tichepetse kuopsa kwa vuto lomwe lingakhalepo, tidapempha kuti tifufuze zonse tisanakhazikitse kampeni yaposachedwa ya Shop Watcher. " Petr Bena, wachiwiri kwa wapampando wa board ya Alza.cz, adalengeza kupitiliza kwa mgwirizano pakati pamakampani. "Monga intaneti nambala wani ku Czech Republic, tikufuna kupereka chitsanzo pamsika wonse pankhani ya kulumikizana kwachilungamo pakapita nthawi," akuwonjezera. Chifukwa chake, Alza adasinthanso njira yodziwira mtengo woyambirira - wa Black Friday, womwe udayamba Lolemba, zimatengera kuchuluka kwa zomwe adagulitsa kwenikweni m'masiku makumi asanu ndi anayi apitawa, m'malo mwa ndalama zomwe adalipira. mankhwala anapezerapo pa msika. Zikapezeka kuti katundu wapezeka kuti ndalama zomwe zachotsedwa komanso kuchotsera zomwe zafotokozedwa pamwambapa sizikugwirizana ndi malamulo amkati awa, kuwongolera nthawi zonse kumapangidwa.

"Cholinga chachikulu cha woyang'anira sitolo ndikuwongolera zochitika zakale, pomwe ma e-shopu ambiri aku Czech amawonetsa kuchotsera kosatheka ngati gawo la zochitika zawo. Ndife okondwa kuti Alza.cz ndi chimodzi mwa zoyamba zomwe zikuwonetsetsa kuti tikuyesetsa mofanana ndi ife. Monga gawo lachiwongola dzanja chapano, tayang'ana zinthu zonse kuti tiwonetsetse kuti kuchotsera komwe tanena ndi zenizeni komanso zikuwonetsa mitengo yogulitsa ya miyezi yapitayi. Tikukonzekera kusintha pang'onopang'ono kuwerengera kumeneku komwe tafotokozedwa ndi ife malinga ndi lamulo latsopano la EU, lomwe liyenera kugwira ntchito mkati mwa zaka ziwiri. Ma e-shop onse aku Czech akuyenera kutsogoleredwa ndi izi, ndipo tidzakhala okondwa kuwathandiza nazo. " akuwonjezera Jakub Balada, woyambitsa nawo Apify.

"Pakadali pano timayang'anira ma e-shopu akuluakulu 13 aku Czech ndi zinthu zopitilira miliyoni. Tawonjezera kwa iwo chitsimikiziro chophweka cha chitukuko cha mtengo, kuti ogula azitha kuyenda mosavuta ndikuzindikira pamene kuchotsera komwe kuperekedwa kuli kwenikweni ndipo mtengo wake ndi wabwino. Ogwiritsa athu ayika kale zowonjezera pafupifupi 17. Ichi ndi chifukwa chake timayamikira kwambiri njira yogwira ntchito ya osewera akuluakulu monga Dzuka, "adatero Jakub Turner, wotsogolera malonda a Keboola.

Miyezo yokhazikika yamkati yolankhulirana zochotsera Dzuka adayambitsidwa zaka zitatu zapitazo. Pambuyo pake idasintha mtengo wodulirapo wa zinthu zikwizikwi kuti ziwonetse kukokoloka kwamitengo komwe kumachitika pakapita nthawi, makamaka mu IT ndi katundu wamagetsi.

Wogulitsa sitolo ndi pulojekiti yopanda phindu yomwe cholinga chake ndikuteteza ogula aku Czech ku nzeru zamadipatimenti otsatsa a ma e-shopu akuluakulu aku Czech. Kwa zaka zopitilira zitatu, yakhala ikuyang'anira kukula kwamitengo yamitengo kwa osewera akulu kwambiri aku Czech e-commerce, kuphatikiza kuchotsera komwe kwanenedwa komanso "mtengo woyambira" womwe adawerengera. Chifukwa chake kasitomala amatha kuyang'ana mosavuta ngati kugula kuli kopindulitsa monga momwe akulengezera.