David Hanak Project Titan ndichinthu chomwe wokonda aliyense wa Apple adamvapo kamodzi. Iyi ndi pulojekiti yomwe cholinga chake chinali kupanga galimoto yake yodziyimira payokha, yomwe ingabwere kwathunthu kuchokera ku zokambirana za Apple. Inayenera kukhala "chinthu chachikulu" chotsatira ndi ntchito yotsatira yopambana yomwe kampani ya Cupertino ikanabwera nayo. Komabe, malinga ndi zomwe zachitika posachedwa, zikuwoneka kuti polojekiti yonseyo ikhoza kukhala yosiyana ndi momwe amayembekezera poyamba. Palibe galimoto yopangidwa ku Apple yomwe idzafike.
Project Titan yakhala ikukambidwa kwa zaka zingapo. Yoyamba imanena kuti Apple ikhoza kukonzekera galimoto yodziyimira yokha kuyambira 2014. Kuyambira nthawi imeneyo, kampaniyo yatenga akatswiri ambiri, kuchokera kumakampani opanga magalimoto komanso m'magawo omwe amayang'ana kwambiri nzeru zopangira, kuphunzira makina ndi makina oyendetsa galimoto . Komabe, pakukula kwa polojekitiyi, kusintha kwakukulu kunachitika, komwe kunatsogolera zoyesayesa zonse m'njira yosiyana kwambiri.
Dzulo, New York Times idabweretsa chidziwitso chosangalatsa chomwe ali nacho poyamba. Anatha kulankhulana ndi mainjiniya asanu omwe anagwira ntchito kapena akugwirabe ntchitoyo. Zoonadi, amawoneka mosadziwika, koma nkhani yawo ndi chidziwitso chawo ndi chomveka.
Masomphenya oyambirira a Project Titan anali omveka bwino. Apple idzabwera ndi galimoto yake yodziyimira yokha, chitukuko ndi kupanga zomwe zidzayendetsedwa kwathunthu ndi Apple. Palibe chithandizo chopanga kuchokera kwa opanga azikhalidwe, palibe kutumiza kunja. Komabe, monga momwe zinakhalira pambuyo pake mu gawo la polojekitiyi, kupanga galimoto sikusangalatsa, ngakhale kuti kampaniyo inatha kupeza mphamvu zazikulu kuchokera kumadera omwe ali ndi chidwi. Malinga ndi akatswiri ochokera ku Apple, ntchitoyi inalephera pachiyambi pomwe, pamene sikunali kotheka kufotokozera cholinga chonsecho.
Masomphenya awiri anapikisana ndipo mmodzi yekha ndi amene akanapambana. Woyamba ankayembekezera kukula kwa galimoto yonse, yodziyimira yokha. Kuchokera pa galimotoyo mpaka padenga, kuphatikizapo magetsi onse amkati, machitidwe anzeru, ndi zina zotero. Masomphenya achiwiri ankafuna kuyang'ana makamaka pa machitidwe oyendetsa galimoto odziyimira pawokha, omwe, komabe, amalola kulowererapo kwa dalaivala, ndipo pambuyo pake adzagwiritsidwa ntchito ku magalimoto "achilendo". Kusakayikira za momwe polojekiti ikuyenera kutsata komanso zonse zomwe ziyenera kutsatiridwa ndi polojekitiyi zidamulepheretsa. Zonsezi zinapangitsa kuti mtsogoleri wa polojekitiyo achoke, Steve Zadesky, yemwe adayima ndi masomphenya ake "motsutsana ndi aliyense", makamaka gulu lopanga mafakitale, kuphatikizapo Johny Ive.
Bob Mansfield adatenga malo ake ndipo ntchito yonseyo idakonzedwanso. Mapulani opangira galimoto motere adasesedwa patebulo ndipo chilichonse chinayamba kuzungulira machitidwe odziyimira pawokha (akuti, pali chithunzi chogwira ntchito cha otchedwa carOS). Mbali ina ya gulu loyambirira idachotsedwa (kapena kusamukira kumalo ena) popeza panalibenso pempho lililonse kwa iwo. Kampaniyo idakwanitsa kupeza akatswiri ambiri atsopano.
Palibe zambiri zomwe zanenedwa ponena za ntchitoyi kuyambira chivomezi, koma tingaganize kuti ntchito ikuchitika mwakhama ku Cupertino. Funso ndilakuti zitenga nthawi yayitali bwanji Apple kuti apite poyera ndi polojekitiyi. Chotsimikizika ndichakuti si kampani yokhayo ku Silicon Valley yomwe imachita zoyendetsa pawokha, m'malo mwake.
Pakadali pano, mayeso ena ayamba kale, mothandizidwa ndi ma SUV atatu, pomwe Apple amayesa ma prototypes ake oyendetsa okha. Posachedwapa, kampaniyo ikuyembekezeka kukhazikitsa mabasi omwe azinyamula antchito kudutsa malo akuluakulu ku Cupertino ndi Palo Alto, komanso omwe azikhala odziyimira pawokha. Tidzawona kuyendetsa kwanzeru komanso kodziyimira pawokha kuchokera ku Apple. Komabe, tingoyenera kulota za galimoto ya Apple ...
Chitsime: NY Times
