Adam Kos Apple idalengeza zotsatira zazachuma pagawo lachiwiri lazachuma chaka chino, zomwe zikutanthauza miyezi ya Januware, February ndi Marichi. Ndipo mwina sizodabwitsa kuti akuswa mbiri kachiwiri. Ngakhale momwe zidzatengedwere, chifukwa Apple yasintha kale zoyembekeza mokokomeza za akatswiri powona kuletsa kosalekeza kwa chain chain.
Kukula kwa malonda
Pa Q2 2022, Apple idanenanso kuti yagulitsa $ 97,3 biliyoni, zomwe zikutanthauza kuti 9% yakukula kwa chaka ndi chaka. Motero kampaniyo inanena kuti yapeza phindu la madola 25 biliyoni pamene phindu pagawo lililonse linali madola 1,52. Nthawi yomweyo, zoyembekeza za akatswiri zinali kwinakwake pafupifupi madola mabiliyoni a 90, kotero Apple adawaposa kwambiri.
Izo zikhoza kukhala chidwi inu
Vratislav Holub Lembani chiwerengero cha ogwiritsa ntchito kuchokera ku Android
Poyankhulana ndi CNBC, Tim Cook adati kampaniyo idawona kuchuluka kwa ogwiritsa ntchito kuchokera ku Android kupita ku iPhones panthawi ya Khrisimasi. Kuwonjezekaku kudanenedwa kuti ndi "madijiti awiri". Choncho zikutanthauza kuti chiwerengero cha "osintha" awa chinakula ndi osachepera 10%, koma sanatchule nambala yeniyeni. Komabe, ma iPhones adanenanso kuti akugulitsa $50,57 biliyoni, kukwera 5,5% pachaka.
Zithunzi
Ma iPads sakuchita bwino kwambiri
Gawo la iPad lidakula, koma ndi 2,2% yokha. Ndalama zamapiritsi a Apple zidafika $ 7,65 biliyoni, kupitilira Apple Watch yokhala ndi AirPods mugawo lazovala ($ 8,82 biliyoni, kuwonjezeka kwa chaka ndi 12,2%). Malinga ndi Cook, ma iPads amalipira kwambiri chifukwa chazovuta zomwe akadali nazo, pomwe mapiritsi ake amafikira makasitomala awo ngakhale miyezi iwiri atalamulidwa. Koma akuti zinthu zikukhazikika.
Zithunzi
Olembetsa awonjezeka ndi 25%
Apple Music, Apple TV+, Apple Arcade komanso Fitness + ndi ntchito zolembetsa zamakampani, zomwe mukalembetsa, mutha kutsitsa nyimbo zopanda malire, makanema, kusewera masewera komanso kupeza masewera olimbitsa thupi. Luca Maestri, mkulu wa zachuma ku Apple, adanena kuti chiwerengero cha olembetsa ntchito za kampaniyo chinawonjezeka ndi ogwiritsa ntchito olipira 165 miliyoni poyerekeza ndi chaka chatha, kufika pa 825 miliyoni.
Apple Arcade
Gulu la mautumiki lokha lidapanga ndalama zokwana $ 2 biliyoni mu Q2022 19,82, kupitilira zinthu monga Macs ($ 10,43 biliyoni, kukwera 14,3% pachaka), iPads, ngakhale gawo lovala. Chifukwa chake Apple ikuyamba kulipira ndalama zomwe idatsanulira kale pantchitoyi, ngakhale Apple TV + idachita bwino kwambiri pa Oscars. Komabe, Apple sananene kuti ntchito iliyonse ili ndi manambala ati.
Izo zikhoza kukhala chidwi inu
Kugula makampani
Tim Cook adalankhulanso ndi funso lokhudza kugula kwamakampani osiyanasiyana, makamaka kugula ena akuluakulu. Komabe, akuti cholinga cha Apple sikugula makampani akuluakulu ndi okhazikika, koma kuyang'ana zoyambira zazing'ono ndi zina zomwe zidzabweretse makamaka anthu ndi luso. Ndizosiyana ndi zomwe zakhala zikukambidwa posachedwapa, kuti Apple iyenera kugula kampani ya Peloton ndipo motero imadzithandiza makamaka pakupanga ntchito ya Fitness +. Mutha kuwerenga nkhani yonse ya atolankhani apa.
