Adam Kos Tsiku la World AIDS Day ndi tsiku lofunika kwambiri padziko lonse lapansi lomwe bungwe la World Health Organisation lalengeza kuti ndi mwayi wodziwitsa anthu za mliri wakupha, kulimbikitsa kulimbana nawo ndi kachilombo ka HIV, kuwonetsa chithandizo kwa anthu omwe ali ndi kachilombo ka HIV komanso kulemekeza kukumbukira. za ozunzidwa ake. Imagwa pa Disembala 1 chaka chilichonse, ndipo chaka chino Apple yakonzekera chochitika chapadera.
Tsiku la Edzi Padziko Lonse linalengezedwa koyamba padziko lonse mu 1988. Mu 1996, bungwe la United Nations Programme on HIV and AIDS (UNAIDS) linakhazikitsidwa ndipo lidatenga bungwe ndi kupititsa patsogolo tsikuli. Chaka chotsatira, bungwe la World AIDS Campaign linakhazikitsidwa mogwirizana ndi pulogalamuyi, yomwe yakhala ikugwira ntchito palokha kuyambira 2004. Kupatulapo ena ambiri, palinso (PRODUCT)RED, i.e. chizindikiro chovomerezeka cha Red, chomwe chikufuna kuphatikizira mabungwe apadera kuti adziwitse anthu ndikupeza ndalama zothandizira kuthetsa HIV / AIDS m'mayiko asanu ndi atatu a ku Africa, mwachitsanzo, Swaziland, Ghana, Kenya. , Lesotho, Rwanda, South Africa, Tanzania and Zambia.
Mbiri ya (PRODUCT)RED ndi mgwirizano wa Apple
(PRODUCT)RED Initiative idalengezedwa koyamba pa World Economic Forum ku Davos, Switzerland, mu Januwale 2006. Kale mu Okutobala 2006, Apple adalowa nawo pulogalamuyo ndi iPod nano yake yofiyira, yomwe idapereka $ 10 ku pulogalamuyi kuchokera pagawo lililonse logulitsidwa. (mtengo wa iPod unali pakati pa $199 mpaka $249). Mu Januwale chaka chotsatira, adapititsa patsogolo mgwirizanowu, pamene makasitomala angayambe kugula makadi a mphatso ku iTunes yake, ndi 10% ya mtengo wa khadi kupita ku thumba.
Mu Seputembala 2007, m'badwo watsopano wa iPod nano unafika ndipo uli ndi ndalama zomwe Apple fund inathandizira, mwachitsanzo, madola 10 kuchokera pachidutswa chilichonse chogulitsidwa chokhala ndi mtundu wofiira. Zinali chimodzimodzi ndi mibadwo yotsatira ya iPod iyi. Komabe, mu 2011, Apple idaperekanso Chophimba Chofiira cha Smart cha iPad, chomwe chidalipiritsa $4,80. Pazinthu zowonjezera, zinatsatiridwa ndi Bumper kwa iPhone 4. Kuyambira mu August 2012 kuti Apple inapereka $ 2 ku thumba kuchokera ku chidutswa chilichonse chogulitsidwa. Komabe, mu 2012, iPod shuffle ndi iPod touch 5th generation zidawonjezedwa ku mzere wa (PRODUCT)RED.
Izo zikhoza kukhala chidwi inu
Ma iPhones ofiira
Ma iPhones oyamba "ofiira" adafika pa Marichi 24, 2017, pomwe kampaniyo idakulitsa mawonekedwe amtundu wa iPhone 7. Patatha chaka idachitanso chimodzimodzi ndi iPhone 8, mu Seputembala idawonetsa mwachindunji iPhone XR yofiira, a. Chaka chotsatira iPhone 11, mu 2020 mitundu ya iPhone 12 ndi 12 mini ndipo chaka chino iPhone 13 ndi 13 mini.
Zithunzi
Mu 2020, komabe, m'badwo wa iPhone SE 2nd udapezanso mtundu wake wofiira. Chifukwa chake kampaniyo idayambitsa njira yofiyira iyi mokhazikika, ndipo iPhone iliyonse yatsopano yakhala nayo kwa zaka zinayi tsopano. Zoonadi, zowonjezera zina zimagwirizananso ndi izi, makamaka ngati zophimba. Posachedwa, izi zakhala zikuchitika ndi Apple Watch, pomwe ofiira oyamba anali Series 6 mu Seputembara 2020, tsopano Series 7 nawonso ndi ofiira, komanso zomangira zawo kapena zingwe.
Zithunzi
Pamodzi ndi Disembala 1, Apple idasinthiratu masamba ake a Apple Online Store, pomwe mpaka Disembala 6, sizilimbikitsa zinthu zake (PRODUCT)RED zokha, komanso kulipira kudzera ku Apple Pay. Zogula zonse zomwe zaperekedwa kudzera mu ntchitoyi zithandiziranso ndalama zolimbana ndi Edzi ndi covid-19. Pamene COVID ikuwopseza kuti ithetsa kupita patsogolo komwe kwachitika polimbana ndi Edzi, Apple yatengapo kale makasitomala ake polimbana ndi miliri yonseyi chaka chatha. M'zaka za 15 za nkhondo yolimbana ndi Edzi, mothandizidwa ndi kasitomala, ndalama zothandizidwa ndi Apple zinapereka chithandizo chofunikira kwa anthu 13,8 miliyoni omwe ali ndi kachilombo ka HIV. Kuyambira 2006, makasitomala a Apple athandizira kusonkhanitsa pafupifupi $270 miliyoni kuti athandizire ntchito zopewera, kuyezetsa ndi kupereka uphungu kwa anthu omwe akhudzidwa ndi HIV/AIDS.
