Tsekani malonda

Dzulo panali zaka khumi kuyambira pomwe Apple idatulutsa iTunes ya Windows. Kalelo, Apple idachita chimodzi mwazinthu zofunika kwambiri, ngakhale sizinkawoneka ngati nthawiyo. Chochitikachi chidathandiza Apple kukhala kampani yofunika kwambiri padziko lonse lapansi, yomwe ili nayo masiku ano yokhala ndi msika wopitilira $ 550 biliyoni. Koma limenelo linali tsiku limene gehena anazizira ku Apple, zomwe Steve Jobs ndi mafani a kampaniyo ankaganiza.

Pamene Steve Jobs adavumbulutsa iTunes ya Windows pamwambo waukulu pa Okutobala 16, 2003, adayitcha "pulogalamu yabwino kwambiri ya Windows". Kufunsira kwa Apple kwa Microsoft's operating system kunali kosatheka kuganiza panthawiyo. Steve Jobs ndi ambiri a kampani anali akulimbanabe ndi zochitika za m'ma 80, pamene Bill Gates ndi Microsoft ake anakopera panthawiyo Macintosh system (yomwe Apple inakopera ku Xerox), kusiya Apple ndi gawo laling'ono la msika wa makompyuta. . Zinali pafupifupi 2003% ku US mu 3,2 ndipo zakhala zikutsika.

Zaka ziwiri m'mbuyomo, wosewera nyimbo wa iPod wosintha adayambitsidwa. Pamafunika iTunes kweza nyimbo chipangizo, amene anali kupezeka kwa Macs. Mwanjira ina, sikunali lingaliro loyipa, popeza iPod idapangitsanso malonda a Mac kukhala bwino chifukwa chazokhazokha. Koma wosewera mpira sakanakhala woteroyo ngati ikanapezeka pa nsanja ya Apple.

Steve Jobs anali wotsutsana kwambiri ndi kukulitsa iTunes ndikuwonjezera iPod ku Windows. Ankafuna kuti mapulogalamu a Apple ndi zipangizo zina zizipezeka pa Mac okha. Anali Phil Shiller ndiyeno Wachiwiri Wachiwiri Wachiwiri wa Hardware Engineering Jon Rubenstein yemwe adawona kuthekera kwakukulu pamakina opangira opikisana. Mphindiyi ikufotokozedwa mu e-book ya Max Chafkin (Fast Company) yotchedwa Design Wopenga, yomwe ikupezeka mu sitolo:

John Rubenstein: "Tinatsutsana kwambiri za iTunes za Windows ndipo iye [Steve Jobs] adanena ayi. Pomaliza, ine ndi Phil Shiller tinati tichita. Steve adayankha nati, 'Chokani inu nonse, chitani chilichonse chomwe mukufuna. Zimapita kumutu kwanu.' Ndipo anaturuka m'chipindamo mwaukali.

Inali nthawi imodzi yomwe Steve Jobs adayenera kutsimikiza za njira yabwinoko. Zikadakhala kwa iye, iPod sibwenzi ikugunda motere, chifukwa sichikadapezeka pafupifupi 97% ya anthu aku America omwe amagwiritsa ntchito Windows. Iwo amatha kuwona mwadzidzidzi kuyanjana kwapadera pakati pa zida za Apple ndi mapulogalamu. Ena a iwo pambuyo pake adakhala ogwiritsa ntchito Mac ndipo patatha zaka zinayi eni ake a iPhone yoyamba. Palibe mwa izi zikadachitika ngati iTunes ikanakhalabe Mac yokha. Apple mwina si kampani yofunika kwambiri padziko lapansi masiku ano, ndipo dziko laukadaulo wazidziwitso litha kuwoneka mosiyana kwambiri.

Chitsime: LinkedIn.com
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